Hello Mentor EP31 | Edmund Tan - The Inside Scoop of Inside Scoop

Learn how Edmund Tan built Inside Scoop into a thriving ice cream brand, mastering team management in Malaysia’s F&B industry.

By Chloe Chen on 2024-12-02 at 8:05 AM

Updated on 2024-12-02 at 9:56 AM

How Edmund Tan Built Inside Scoop: A Lesson in Entrepreneurial Spirit and Team ManagementEdmund Tan, Entrepreneurial Spirit, Team Management

The Birth of Inside Scoop: A Dream Fueled by Passion

In 2013, Edmund Tan, an ex-investment banker, and his wife Xiu Li, an actuary, founded Inside Scoop to bring premium, locally inspired ice cream to Malaysia. Starting with a store in Bangsar, the brand quickly became a household name with flavors like cempedak, durian, and teh tarik. Edmund’s leap from corporate finance to F&B was driven by passion and guided by his analytical skills and problem-solving mindset.


 

Why Entrepreneurial Spirit is Key to Success

For Edmund, entrepreneurial spirit is about solving problems and addressing market needs. Inside Scoop was born out of a desire to create:

  1. Affordable Luxury: Offering high-quality ice cream at prices accessible to most Malaysians.
  2. Locally Inspired Flavors: Showcasing Malaysian culture through ice cream, from kopi peng to pineapple tarts.
  3. A Unique Customer Experience: Establishing Inside Scoop as more than just an ice cream shop—a place for community and joy.

This vision continues to drive the brand’s innovation and relevance in a competitive market.

Mastering Team Management to Drive Growth

Edmund understands that the success of Inside Scoop depends on its people. His approach to team management focuses on:

  • Coachability: Hiring team members who are open to feedback and willing to grow.
  • Empowering Talent: Providing opportunities for employees to rise through the ranks, from entry-level roles to leadership positions.
  • Workplace Sustainability: Offering fair pay, better working conditions, and a clear career path to ensure employee satisfaction and retention.

Edmund also believes in promoting internally wherever possible, nurturing talent to take on higher responsibilities and ensuring the team is aligned with the brand’s mission.

Entrepreneurial Spirit, Team Management


Facing Challenges in the F&B Industry

Running an F&B business in Malaysia presents unique challenges, from high rental costs to recruiting service staff. Edmund has tackled these issues with a structured, problem-solving approach:

  • Adapting to Change: Inside Scoop shifted focus to delivery during the pandemic, rethinking its operational model to survive economic disruptions.
  • Investing in Efficiency: Edmund is committed to boosting productivity through innovative workflows, allowing employees to earn competitive salaries while reducing reliance on low-cost labor.
  • Balancing Expansion and Sustainability: Inside Scoop prioritizes sustainable growth, ensuring every store is profitable and aligned with the brand’s long-term vision.

What Aspiring Entrepreneurs Can Learn from Edmund Tan

Edmund’s journey offers valuable lessons for budding entrepreneurs:

  1. Solve a Problem: Thriving businesses solve real problems for their target audience. Identify unmet needs in your market through research and feedback, and focus on offering a unique solution. Addressing clear gaps not only attracts customers but also creates a strong competitive edge.
  2. Build a Strong Team: A motivated and aligned team is essential for success. Hire people who share your vision, and foster growth through clear communication, professional development, and recognition. A loyal team drives innovation and ensures the stability needed to scale your business.
  3. Think Long-Term: Prioritize decisions that benefit your business in the long run. Build lasting customer relationships, adopt ethical practices, and prepare for growth with adaptability. Sustainable success requires balancing profitability with a future-focused approach.

His advice for those entering the F&B industry? Be truly passionate about your work and focus on creating real value for your customers.

The Future of Inside Scoop

Looking ahead, Edmund aims to grow Inside Scoop opportunistically, focusing on maintaining high standards and customer loyalty. By staying true to its roots while innovating with new flavors and experiences, Inside Scoop is set to remain a favorite among Malaysians for generations to come.


Conclusion: A Journey of Passion and Leadership

Edmund Tan’s story is a testament to the power of entrepreneurial spirit and effective team management. Inside Scoop has not only delighted taste buds but also created opportunities for growth and innovation in Malaysia’s F&B sector. For aspiring entrepreneurs, Edmund’s journey highlights the importance of passion, resilience, and a clear vision.

Ready to grow your career and skills? At Hiredly, we help you discover the perfect roles to unlock your potential. Explore job opportunities on Hiredly now and start your next chapter today!


About Hello Mentor

Hello Mentor is a podcast offering candid conversations on entrepreneurship, career growth, and ambition. Each episode features inspiring individuals who share personal experiences and actionable advice.

Catch all episodes on Spotify for more inspiration and career guidance from industry leaders!

By Chloe Chen on 2024-12-02 at 8:05 AM