Hello Mentor EP7 | A Behind-the-scenes Look at Wanderlust + Co and Life As An Entrepreneur With Jenn Low

Grit, luck and success – Jenn Low shares memorable moments and lessons throughout her entrepreneurial journey as the founder of Wanderlust + Co Jewels.

By Aqilah Naqlis on 2023-11-27 at 7:11 AM

Updated on 2025-03-19 at 5:57 AM

“I’ve always loved fashion, I knew that I wanted to make more money, eat better food and buy nicer things without asking for more money from my dad. I was studying in Melbourne, and I thought to myself – if I waited until graduation to get a job, wouldn’t that be just too late?”

About the episode

The Hello Mentor podcast takes you behind the curtain of ambition, innovation, and success, and Episode 7 is no exception. In this episode, Derek Toh, Founder and CEO of Hiredly, sits down with Jenn Low, founder of Wanderlust + Co, to explore the world of fashion entrepreneurship, compassionate leadership, and personal growth.

Jenn Low’s journey began in her Melbourne bedroom, where she turned her passion for fashion into a global brand with customers in over 140 countries. Today, Wanderlust + Co is not just a jewelry brand; it’s a statement of empowerment, self-expression, and sustainability, worn by icons like Jessica Alba and Bella Hadid.

Fashion-lovers, this episode’s for you. Jenn takes listeners behind the scenes of the fashion accessories industry and what it takes to start a fashion business with staying power.

Getting to know Jenn Low

Jenn Low (@jennlow.wco on Instagram) launched (Wanderlust + Co (@wanderlustandco on Instagram) in 2010. Today, Wanderlust + Co Jewels has customers from over 140 countries. Wanderlust + Co jewellery has been sported by the likes of Jessica Alba, Bella Hadid, and Khloe Kardashian.

“I’m personally really passionate about the symbolism of jewellery and how it fits into the modern woman’s everyday life.”

Inspired by Wanderlust + Co’s devoted and stylish customers, #WCOgirlgang, Jenn plans to continue creating jewellery with care.


Starting a Global Fashion Brand

Listeners get an exclusive behind-the-scenes look at what it takes to build a brand like Wanderlust + Co. Jenn candidly recounts her early days working part-time while studying in Melbourne, saving up to launch her business. She highlights the importance of blending creativity with business acumen, sharing that success often involves making tough decisions with a balance of “cold-hearted data” and “warm-hearted execution.”

Jenn also discusses sustainability—not just in the products Wanderlust + Co creates but in the way the company operates. From using recycled materials in their jewelry to fostering work-life balance among employees, Jenn demonstrates how sustainability is woven into the brand’s DNA.


Lessons for Aspiring Entrepreneurs

For aspiring entrepreneurs and fashion lovers alike, this episode is packed with actionable insights. Jenn underscores the importance of:

  • Embracing diversity: Surround yourself with people who think differently to make better decisions.
  • Practicing self-awareness: Understanding your strengths and areas for growth is vital for collaboration and leadership.
  • Focusing on clarity: Whether giving feedback or making decisions, honesty and transparency build trust and drive results.

List of books mentioned in this episode: 

  1. The Miracle of Mindfulness by Thich Nhat Hanh
  2. On Managing Yourself (HBR’s 10 Must Reads) by Harvard Business Review
  3. On Emotional Intelligence (HBR’s 10 Must Reads) by Harvard Business Review
  4. Do Design: Why Beauty is Key to Everything by Alan Moore
  5. Do Purpose: Why Brands with a Purpose Do Better and Matter More by David Hieatt
  6. The Things You Can See Only When You Slow Down by Haemin Sunim

Hello Mentor is a podcast show that platforms raw discussions on career, ambition and success with inspiring individuals who are accomplished in their own rights.

Hello Mentor is hosted by Derek Toh, Founder and CEO of Hiredly.

Check out all our episodes on Spotify for your dose of inspiration and career advice from real people who have been there!


Looking for inspiration to kickstart your own journey? Discover career opportunities and advice with Hiredly, Malaysia’s leading platform for young professionals. Whether you’re seeking a meaningful job or top talent, Hiredly connects you with the right opportunities to thrive.

By Aqilah Naqlis on 2023-11-27 at 7:11 AM