Nutra Choice Sdn Bhd

Since started in 2008, Nutra Choice is a distributor for nutraceutical and health ingredients mainly to health food manufacturer. Besides ingredients distribution, we also provides support from the inception of a product idea, through the formulation process to the manufacturing of the functional food and supplements. We have more than 20 years experience in health food manufacturing and product’s development. Thus, we know the problems that manufacturers are facing and we are here to provide solutions.

As moving towards digitalization and automation, our company next mission is to transform existing traditional ingredients trading business into an online B2B platform where buyers, as well as those responsible for product's development and marketing, to enquire and source for nutraceutical ingredients via a touch of a button. Users can access the self-serve sourcing platform, 24 hours a day, 7 days a week and 365 days a year. These platforms bridge the gap between ingredient suppliers (those who supply nutraceutical & functional ingredients) and businesses (supplements and health food manufacturer) that require those ingredients for their operations. 

• Transform traditional food & beverages into functional high value products
• Automate ingredients sourcing and supply process with AI driven platform