Job Description

• Paid Ads Operations & Performance Tracking: Assist in setting up, monitoring, and optimizing paid ad campaigns on Meta (Instagram/Facebook) and TikTok. Track daily performance, pull key metrics, and prepare clear performance reports for management to help guide strategy.
• Campaign Activations & Event Co-Management: Work alongside the core team to execute on-the-ground activations, retail pop-ups, run club sponsorships, and launch events. Handle operational logistics from pre-event planning to post-event breakdown.
• Brand Strategy & Ideation: Participate actively in weekly strategy sessions. Because our team is lean, you will have a real seat at the table to pitch creative concepts, campaign hooks, and new growth angles for our product drops.
• Digital & On-Ground Reporting: Gather consumer feedback, retail footfall data, and social media analytics to identify what drives conversion and store visits, pivoting tactics in real time based on data.
• Cross-Functional Execution: Collaborate with the creative and retail teams to ensure all digital ad messaging matches our physical store experience and high-end brand tone.

Job Requirements

• Background: Currently pursuing or recently graduated with a degree in Marketing, Business, Mass Communications, E-Commerce, or a related field (relevant self-taught experience or strong side hustles are equally welcome).
• Analytical Mindset: Comfortable working with data, reading basic dashboards, and drawing logical insights from ad metrics (CPM, CTR, ROAS, conversion rates).
• Hands-On & Proactive: High ownership mindset. You don't wait to be told every step; you naturally look for solutions, figure things out on the fly, and take pride in executing clean work.
• Culture & Trend Savvy: Deep understanding of streetwear, modern fashion, technology trends, and TikTok/Instagram culture.
• Language Proficiency: Strong written and spoken English. Proficiency in Bahasa Malaysia or Mandarin is a strong plus for local campaign activations.

Skills