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Direct Response Copywriter

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This job is for a Direct Response Copywriter who creates persuasive copy that drives customer action. You might like this job because you'll have the freedom to write impactful content for high-ticket brands without the clutter of client communications.

RM 5000 - RM 7000

Damansara Heights, Remote

Job Description

About the Role

This is not a brand-copy, fluffy storytelling role.

We are looking for a Direct Response Copywriter who understands one thing clearly: copy exists to drive action.

At Accel Scaling, we work with high-ticket brands and founder-led businesses where messaging directly impacts revenue. As a Direct Response Copywriter, you will be responsible for crafting brand-aligned, persuasive & high-converting copy across funnels, ads, landing pages, email sequences, and more.

Strategy direction is given. Your role is to translate that direction into structured, compelling messaging that moves prospects from interest to commitment.

This role is ideal for someone who understands psychology, urgency, objections, conversion mechanics, and cares about results more than word count.

This is a remote-first role with occasional in-person collaboration sessions where required.

Why You’ll Love This Role

1) Performance-Driven Environment

Your copy will be tested, measured, and optimised. Results matter.

2) Clarity Over Chaos

You won’t be juggling client communication or campaign planning. You focus on writing.

3) High-Impact Work

You’ll write for businesses where every sentence can influence revenue.

4) Creative Freedom Within Structure

Strategy is defined. Execution is yours to refine and elevate.

5) AI-Positive Culture

You’re free to use AI tools to support research and drafting — but final thinking must be yours.


Job Requirements

You’re Our Ideal Candidate If…

  • You think in terms of persuasion, not poetry.
  • You understand objections, buying psychology, and sales flow.
  • You can structure long-form copy logically and tightly.
  • You care about clarity, simplicity, and emotional resonance.
  • You’re comfortable receiving feedback and iterating quickly.
  • You understand funnels, not just standalone ads.

What You’ll Do

1) Funnel & Landing Page Copy

  • Write high-converting landing pages aligned to strategic direction.
  • Craft headlines, hooks, body copy, CTAs, and objection handling sections.
  • Ensure messaging flows logically toward a clear conversion outcome.

2) Paid Ads Copy

  • Develop multiple ad variations for testing.
  • Craft hooks that stop scroll and align with funnel positioning.
  • Write copy designed to qualify and pre-frame leads.

3) Email Sequences

  • Write nurture sequences, launch sequences, and reminder emails.
  • Structure email flows that move prospects toward decision.
  • Ensure consistency in tone and message hierarchy.

4) Sales Messaging Support

  • Refine and improve sales messaging where required.
  • Ensure sales copy aligns with positioning and funnel narrative.

Core Requirements

  • 5+ years in direct response, performance marketing, or conversion copywriting.
  • Strong understanding of funnels, buyer psychology, and sales frameworks.
  • Proven track record of writing copy that drives measurable action.
  • Ability to structure long-form persuasive content clearly.
  • Comfortable working with feedback and iteration cycles.
  • Understand funnel marketing as much as copywriting.
  • Experienced in writing for high ticket B2C and B2B

Good-to-Have Skills:

  • Exposure to sales teams or sales scripts.

You’ll Work With:

  • Marketing Lead 
  • Funnel Designers
  • Performance Marketers
  • Videographers and Video Editors

What You Won’t Be Doing

  • You won’t manage clients.
  • You won’t run ads.
  • You won’t design creatives from scratch.
  • You won’t be responsible for campaign strategy decisions.
  • Your focus is simple: write copies that convert.

Skills

Advertising Copywriting
Sales Funnel
Buyer Persona
Sales Process
Email Marketing
Email Marketing Automation
Persuasive Writing

Company Benefits

Ongoing Learning Opportunities

Access to industry-leading training, workshops, and resources to enhance your skills and knowledge.

Remote Work Opportunities

We’re a remote-first company, as long as your work done well, you're good. Still, there are days for events or company meetings to meet in person! 😊

Recognition & Reward

Performance bonuses and incentives for exceptional contributions, with milestone celebrations and recognition for Superstars.


Additional Info

Company Activity

Last active - few minutes ago

Career Level

Senior Executive

Job Specialisation


Company Profile

Accel Scaling Sdn Bhd-logo-image

Accel Scaling Sdn Bhd

At Accel Scaling, we’re more than a business consultancy - we’re Rainmakers. Founded with a vision to revolutionize high-ticket industries, Accel Scaling emerged as a response to the growing need for transformative, elegant, and impactful sales methodologies Armed with our proprietary frameworks and a relentless drive to empower brands, we have facilitated over $50 million SGD in transactions across diverse...