Job Description

 Responsible for creating and managing digital marketing content for technical products, supporting sales promotion, and enhancing brand awareness while collaborating with internal teams and Southeast Asian group companies. Conduct market research and analyze competitor information to drive lead generation and business growth.

Key Responsibilities
-Understand product specifications, features, and target markets, and conduct competitor analysis.
-Gather on-site information with sales and technical teams to create accurate marketing content.
-Develop digital content for lead generation, including product videos, case studies, and white papers.
-Disseminate technical content to target customers via digital channels (SNS, websites, etc.).
-Update website product information and implement SEO strategies to increase traffic.
-Support brand strategy formulation and execution in collaboration with the Marketing HOD.
-Coordinate with sales and other teams for marketing events, exhibitions, and promotional activities, including on-site visits when necessary. 

Job Requirements

<Must>
-Diploma or degree in Marketing or Engineering (e.g., Architecture, Civil, Mechanical, Chemistry, etc.)
-Having 3yeaes experience in creating digital content (videos, blogs, social media posts, white papers, etc.)
-Basic knowledge of SEO and digital marketing
-Willingness and ability to travel within Malaysia and internationally
-Basic understanding of technical products (preferably in construction waterproofing chemicals or cementitious materials)

<Advantage>
- Work experience at their competitors 

Skills