Job Description
KEY RESPONSIBIITIES | - Role requires regular interaction with sales channels, operations, credit policy and credit processing hub to monitor and drive cards performance to achieve the cards goals.
- Supporting the above, the role’s functions include the following:
- Product/Proposition Developmemt
- Initiate in the development of new products or enhancement of existing products by preparing the necessary paperwork and involved in gathering required information from relevant stakeholders like IS, Operations etc
- Process Development
- Review areas for new process development to cater for new business initiatives or assist in improving existing processes that support the business
- Portfolio Management
- Provide the necessary reporting from the perspective of performance of campaigns or initiatives and to track and report overall products health across the Bank
- Campaign Management
- Lead in the development of campaigns which includes working with the relevant advertising agencies to obtain the necessary marketing materials.
- Market Awaremess
- Understand the market environment and impact of competitors’ action plans.
- To assist the changes in regulatory, monetary and economic environment to the business
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KEY RELATIONS | Working Relations | |
(INTERNAL & EXTERNAL) | Regular Contacts Internal | Nature of Purpose |
| - Business Finance
- Consumer Risk
- Contact Center
- Technology
- Cards Operations
- Decision Management
- Group Legal/Operational Risk/Compliance
- Group Corporate Affairs and Branding
- SME
External - Card associations
- Advertising Agencies
- Suppliers
- Customers
| - Business planning, reporting, forecasting and budgeting
- Policy setting & credit approval
- Anti-Attrition program, service level and customer experience
- Host and platform readiness, availability and support
- Supply chain and inventory management, cost saving measures
- Requests for extraction of relevant data to support decision making or report preparation
- Review of agreements, terms and conditions, compliances and advisory matters
- Product publication, collateral, communication and advertising
- Business strategies & process for business cards
- Industry and regulatory initiatives and directions
- For development of marketing creatives
- Sourcing of promotional items/services, lettershopping services
- Handling of complaints/correspondences on campaigns
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CONTRIBUTES TO | - Consumer banking business performance, specifically in terms of:
- Product revenue
- Product receivables
- New customers
- Brand health
- Customer experience
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- EXPERIENCE/KNOWLEDGE REQUIRED | Skills |
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| - Knowledge in banking processes and systems
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| Knowledge |
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| Experience |
| - At least 2 years of relevant experience.
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