1. Sales and Service Management
• Focus on excellent personalized service to PB customers by attending to PB customers various banking transaction needs while resolving problems/complaints within specified TAT
• Actively identify and pursue sales opportunities by:

1. Expanding and growing new customer base & New Investment Account through referrals from existing PB customers or through personalized service recovery efforts
2. Growing existing relationship AUMs i.e. CASA & Fixed Deposits and ability to acquire new customers
3. Working with Wealth Management Office, Branch Operations, Customer Service Division, Lending Hubs to obtain comprehensive product updates that is exclusive to our affluent customers
4. Identifying cross-sell opportunities among existing PB customers as well as for relationship deepening
5. Promoting product bundles (where applicable) to higher cross-sell penetration and contribute to growth in bank’s revenue
6. Actively sourcing for new sales and leads within internal database and cross-referral obtained from Alliance@Work, SME, Commercial and Corporate Banking and other cross referrals products within GCB.

2.  
• Execute sales performance and tracking processes by:

7. Supporting Branch Manager/PB Hub Manager to assist in contributing commendable achievement by ensuring both sales and service performances meet the branch target
8. Compiling and submitting accurate and timely sales reports

3.  
• Maintain accurate and updated information by:

9. Keeping abreast with updated product information and market changes (e.g. revised interest rates of Alliance Bank products and competitors)
10. Serving as the first line of defense to identify fraudulent & unusual activities, uphold operational compliance           

4. Portfolio & Relationship Management

• Grow customer franchise and contain customer attrition at low rate
• Constantly grow balances and share of wallet in key products i.e. CASA, FD, Foreign Current Account & Investment Products (UT) and Insurance Products (RP)
• Actively convert existing FD portfolio to revenue generating products i.e. CASA and/or FCA/product bundles
• To actively market and sell consumer products to own portfolio of PB customers

1. Understanding and assessing customers’ requirements and recommend appropriate consumer products
2. Actively cross-selling to Alliance Bank’s customers
3. Referring new non-consumer lending opportunities and completing the referral form to direct to the appropriate lending units (e.g. Commercial and Corporate Banking).

Skills

• Experience in sales or sales management
• Project satisfactory customer service quality & behaviour
• Able to work well in a team
• Fluent to converse and write in English, Bahasa Malaysia or Chinese language/dialects.
• Good planning / Organization skills
• Flexibility to change
• Proactive / Initiative
• Open to problem solving / decision making / analytical thinking
• Possess good job knowledge in banking and banking products
• Passion for success and keen to work in a sales-driven environment

Knowledge

• Candidate must possess at least a Diploma or Degree in any field i.e. Banking / Accounting & Finance / Economics / Marketing / Business Studies.

Experience

• At least 2-3 years working experience in the banking and financial industry, especially in the area of consumer banking