AI-generated summary
This job is for a Data Analyst at Astro Malaysia. You might like this job because it offers career advancement, rewards good performance, and values diversity. Responsibilities include analyzing customer and product data for insights and implementing Google Tag Manager. Advanced knowledge in Google Analytics, Big Query, and data visualization tools is required. You should have 5-7 years of data analytics experience.
Undisclosed
Malaysia, Kuala Lumpur
WHY JOIN US?
We practice a vibrant & energetic office culture.
We provide opportunities for career advancement within the company.
Good performance is always rewarded accordingly.
“It's our people that make Astro Malaysia’s leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.”
JOB RESPONSIBILITIES:
Own the customer and product data for Astro's digital platforms and how it can be analysed, modelled and transformed to provide internal stakeholders with insight and information needed to drive business models.
Lead and manage implementation of Google Tag Manager & Google Analytics deployment across Astro's digital properties.
Extract, clean, and transform data to generate insights and reports for business stakeholders on an ad hoc or project basis.
Prioritise and apply rigorous analysis to deliver insights: Viewership behaviours and pattern, customer acquisition and retention rates, user content consumption and navigational patterns.
Conceptualise, create and deploy dashboards to track websites and mobile apps performance for reporting purposes
Work closely with data scientists to develop analytical products to improve insights.
Provide project management support on key audience measurement initiatives across Astro's platforms.
REQUIREMENTS:
Key skillsets and requirements:
Strong problem solving skills and analytical acumen to interpret and generate insights.
Experience in using statistical computer languages (Python, SQL, , etc.) to manipulate data and draw insights from large data sets.
Advanced knowledge in Google Tag Manager, Google Analytics 360 and Big Query.
Experience in visualizing/presenting data for stakeholders using Amazon QuickSight & Looker Studio
Support and manage audience measurement projects, ensuring timely execution of deliverables, coordinating resources, and aligning team efforts with business goals
We’re looking for someone with 5-7 years of hands on experience in data analytics and generating insights for varied business stakeholders.
At Astro, you can take up apprenticeships, train your technical skills, foster your soft skills and enhance the quality of your leadership.
We commemorate significant achievements and plan enjoyable events and activities to maintain the engagement of our staff all year round.
We have curated a robust rotation and development plan so you can apply your knowledge with experience in Malaysia’s leading entertainment space!
Last active - few hours ago
0 - 10 Years of Experience
Astro Malaysia Holdings Berhad (“Astro”) is Malaysia’s leading content and consumer company, serving 75% of Malaysian households across our TV, radio, digital and commerce platforms.
As a trusted brand, Astro keeps Malaysians entertained and informed with a variety of vernacular, international and live sports content, engaging with 24 million individuals.
We are Malaysia’s biggest content creator, in a market where viewing share is dominated by local content. Our three distinct video services, namely Astro Pay-TV, NJOI and sooka, our own OTT for millennials, are designed to serve Malaysians across all segments.
As we stride forward in our transformation journey to be Malaysia’s No.1 Entertainment Destination, we will continue to grow and evolve to serve customers better, inspiring and bringing Malaysians together along the way.
Source: astro.com.my