Job Description

• Responsible for analyzing, executing, managing optimizing media buys, and doing tagging setup in major digital advertising platforms (Google, Facebook, YouTube, Instagram, Twitter, SEO, SEM and etc) and improving campaign performance.
• Familiar with platforms like Google Analytics and be able to create custom data models.
• To optimize online ads through Google Adwords to drive qualified traffic on a continuous basis.
• To work on SEO to ensure the company website is optimized on search engines.
• Competent with online advertising, Google Search AdWords, Google Display Networks, Social Media Ads, SEO/ SEM, and other digital advertising platforms.
• Build and execute social media strategies through competitive research, platform determination, benchmarking, messaging, and target audience identification.
• Pull, analyze, and report marketing and business data to identify trends and patterns that reveal behavior and habits.
• To track and analyze data on reach and engagement and produce comprehensive marketing evaluation reports to improve future marketing strategies and campaign developments.
• Stay current on trends in digital marketing, best practices, and emerging products and platforms.

Job Requirements

• Candidate must possess at least a Certification from Google or Facebook
  • The Fundamental of Digital Marketing
  • Advance Google Analytics
  • Google Analytics Individual Qualification  
  • Google Ads Display
  • Google Ads Search
  • Google Ads Video
  • Google Shopping Ads
• Candidate should be a digital enthusiast who can think out of the box.
• At least 3 year(s) of working experience in digital marketing.
• Agency experience strongly preferred, contributing to the areas of planning, strategizing and vendors management.
• Knowledge of digital tracking & measurement (Google Analytics/ Google Tag Manager/ Google Ads/Facebook Business Manager).
• Proficient using Google analytics, advanced knowledge of Google AdWords, Facebook Ads and other digital marketing platforms.
• Excellent grasp of the latest tools and developments in the digital/ social media world.
• Keeps up-to-date on the latest SEO/ SEM strategies.
• Ability to speak and write in Malay and English

Additional Info