Job Description

We are looking for a creative, proactive, and enthusiastic Social Media Specialist to manage our company’s social media accounts and bring our brand personality to life. In this role, you will create engaging content that showcases our company culture, people, and the events and activations we deliver. You should enjoy capturing spontaneous moments, telling stories, and turning everyday experiences into content that connects with our audience. This role focuses exclusively on our company’s social media accounts and does not involve managing client accounts.

Key Responsibilities

• Social Media Management
  Manage the company’s social media accounts, including content planning, scheduling, publishing, and maintaining a consistent brand voice across platforms.
• Company Culture Content
  Showcase our people and workplace through team introductions, office activities, celebrations, and behind-the-scenes moments that reflect our company’s personality and values.
• Event & Activation Coverage
  Attend our events and activations to capture engaging photos and videos, including setup progress, team interactions, event highlights, and memorable moments for the company’s social media channels.
• Content Creation & Editing
  Produce social media content, including short-form videos, reels, stories, photos, and simple graphics. Handle basic editing to turn captured footage into polished, platform-appropriate posts.
• Copywriting & Storytelling
  Write engaging captions and supporting copy that reflect our brand voice, highlight our work, and connect with our audience.
• Content Calendar & Coordination
  Maintain a content calendar aligned with company activities and event schedules. Work closely with internal teams to identify content opportunities and coordinate coverage and approvals.
• Community Engagement
  Monitor and respond to comments, messages, and mentions in a timely and professional manner. Direct relevant enquiries to the appropriate team members.
• Trends & Creative Ideas
  Stay informed about social media trends, formats, and platform features. Suggest fresh, relevant ideas to keep the company’s content engaging.
• Performance Tracking & Content Organisation
  Track key metrics such as reach, engagement, and follower growth to improve future content. Maintain an organised collection of photos, videos, and published assets.

Job Requirements

• Experience:
  Minimum 1 year of hands-on experience in social media management, content creation, or a related role.
• Education:
  Degree or diploma in Marketing, Mass Communication, Digital Media, or a related field is preferred.
• Passion for Company Culture & Events:
  A strong interest in showcasing people, workplace culture, and event experiences, with an eye for authentic moments and stories worth sharing.
• Content Creation Skills:
  Comfortable capturing photos and videos using a smartphone or camera, with basic skills in short-form video editing and simple graphic design.
• Social Media Knowledge:
  Familiar with platforms such as Instagram, Facebook, TikTok, and LinkedIn, including their content formats and audience behaviours.
• Copywriting & Communication:
  Good written and verbal communication skills, with the ability to write clear, engaging captions and work comfortably with different teams.
• Creativity & Initiative:
  Proactive in suggesting ideas, spotting content opportunities, and capturing moments without relying on detailed direction.
• Organisational Skills:
  Able to manage a content calendar, coordinate multiple tasks, and deliver content on time in a fast-paced environment.
• Technical Skills:
  Familiar with tools such as Canva, CapCut, Meta Business Suite, or similar content creation and scheduling platforms. Basic knowledge of social media analytics is an advantage.
  

Additional Requirements

• Willingness to attend events and activations, including occasional evenings and weekends, based on coverage needs.
• Able to travel to event locations for on-site content creation.
• Comfortable interacting with colleagues and encouraging them to participate in photos and videos.
• A portfolio or examples of social media content, including photos, videos, or accounts previously managed, would be an advantage.

Skills