Job Description

Platform Strategy & Performance

• Manage overall e-commerce strategy across owned and third-party platforms (Shopee, Lazada, TikTok, etc.).
• Own platform KPIs including traffic acquisition, conversion rates, sales targets, and customer journey optimisation.
• Develop and execute A/B testing plans to improve UX/UI and site functionality.
• Monitor platform analytics and generate regular performance reports with actionable insights.

Merchandising & Content Management

• Oversee online merchandising including product categorization, copywriting, imagery, and promotional placements to ensure alignment with brand guidelines.
• Ensure all product listings are updated across platforms with accurate pricing, stock availability, and product details.

Operations & Fulfilment

• Work closely with Retail, Warehouse, Logistics, Customer Service, and 3rd party fulfilment providers to ensure seamless order processing and timely delivery.
• Monitor inventory levels and ensure proactive replenishment, especially for high-demand SKUs.

Campaign Planning & Execution

• Plan and manage monthly digital marketing and sales campaigns (including Mega Campaigns and BAU promotions).
• Liaise with Key Account Managers from e-commerce platforms to maximise visibility and participation in key campaigns.
• Prepare sales forecasts, trade spending budgets, and campaign performance evaluations.

Project Management & Process Improvement

• Lead digital improvement initiatives and site enhancements to continuously improve the customer journey.
• Test and troubleshoot website evolutions and development updates.
• Streamline internal processes to enhance team productivity and platform efficiency.

Job Requirements

Requirements

• Bachelor’s Degree in Marketing, Business, E-Commerce, or a related field.
• Minimum 5 years in e-commerce management, preferably with multi-platform experience (Shopee, Lazada, TikTok).
• Strong background in digital marketing, analytics, and online sales strategy.
• Experience managing cross-functional teams and external vendors or platform account managers.
• Proficient in e-commerce platforms and analytics tools (e.g., Google Analytics, platform dashboards).
• Strong project management, organization, and problem-solving abilities.
• Data-driven with a sharp analytical mindset and commercial acumen.
• Excellent verbal and written communication skills.
• Ability to thrive in a fast-paced, agile environment.

Working Conditions

• This position will be based at our HQ office in Section 33, Shah Alam.
• Working days are Monday to Friday, 9am to 6pm. The candidate should be prepared for flexibility when required, including working extra hours and weekends or public holidays, to ensure the successful execution of time-sensitive initiatives.
• The candidate may be required to be on-site at our events and long hours.

Skills