Job Description

A senior digital marketin executive plans, manages and oversees all aspects of a digital marketing campaign to effectively promote brand’s product. Their duties include planning a digital campaign, delegating responsibilities to the marketing team and measuring the performance analytics of a campaign.

At BLWN, you will be responsible to set up and manage the company's overall digital marketing strategies. You will play a vital role in accomplishing our business objectives and goals. You should have demonstrable experience of working with major technologies and marketing channels.

We are searching for a highly-creative digital marketing manager to lead our marketing team. If this sounds like you, apply today and help us build meaningful, long-lasting relationships that move our business forward!

Responsibilities of Senior Digital Marketing Executive

• Manage all digital marketing channels. Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimisation (SEO), Search Engine Marketing (SEM)
• Plan, create marketing & multimedia content and drive qualified online traffic and engagement by using effective techniques
• Strategic planning, budgeting and operation of social media platforms
• Preferably having experience in setting up and managing on different social media platforms (such as Google, Facebook, Instagram, Twitter, etc.) and forums
• Execute, track and assess the effectiveness of performance marketing campaigns, gain insight and assess against goals
• Developing and monitoring campaign budgets.
• Maintain up-to-date knowledge about new trends in digital marketing and evaluate new marketing techniques to drive sales performance and increase brand awareness.
• Generate campaign reports with in-depth analysis; analyze consumer behavior and adjust email and advertising campaigns accordingly
• Handle other assigned marketing task by the superior.

Daily and Weekly Responsibilities

• Oversee all marketing campaigns of the company
• Brainstorm ideas for new campaigns, coordinating with other members of the team and other departments to produce effective strategies
• Meet regularly with other members of the team to discuss progress and find new ways to improve business
• Monitor current campaigns, ensuring the team meets deadlines and complete necessary tasks
• Analyze data on a regular basis to evaluate the success of their marketing efforts

Job Requirements

• Bachelor’s degree in Marketing, Information Technology or related field.
• Proven 4+ years of experience in Digital Marketing , Digital Marketing Specialist or a similar role in the Marketing Department.
• Ability to multitask and juggle several responsibilities simultaneously
• Good teamwork skill, strong interpersonal and communication skill, network ability, adaptability, good organization and planning skill, creative writing skill and commercial awareness
• Ability to work in a team or individually as and when required.

Skills