Job Description

Be part of Team Brand360! As part of the Digital team, you will have the opportunity to immerse yourself in real-world projects, learn from seasoned professionals, and contribute to innovative campaigns. Gain hands-on experience in strategic planning, digital marketing, and campaign execution while being part of a collaborative and creative environment. This is your gateway to unlocking the exciting world of marketing and making a meaningful impact.

Role Description
This is a full-time on-site role for a Digital Marketing Team Lead located in WP Kuala Lumpur. The Team Lead will be responsible for digital marketing planning & strategy, content strategy & creation, account management, team supervision on a daily basis.

Responsibilities

• Develop comprehensive digital marketing strategies aligned with client objectives
• Plan, execute, and oversee campaigns across multiple channels, including SEO, SEM, social media, email, and display advertising
• Manage campaign budgets and ensure timely delivery
• Manage and maintain client websites, social media profiles, email marketing platforms, and other digital assets
• Create and manage content calendars for various digital platforms
• Oversee the creation of engaging digital content and collaborate with creative teams
• Implement tracking for conversions, pixels, and events on websites and platforms
• Analyse campaign performance using digital marketing analytics, identify trends, and generate reports for insights and optimisation
• Liaise with internal teams
• Set workflows, approve tasks, guide and mentor digital marketing team

Job Requirements

Qualifications

• Demonstrated campaign, social and performance marketing knowledge and skills
• Ability to build and maintain strong team culture and efficiency
• 4 - 6 years experience in campaign concepting, delivering pitches, presentations, digital strategy and managing a team
• Excellent communication and interpersonal skills
• Ability to work under pressure and meet deadlines
• Bachelor's degree in Marketing, Communications, or a related field
• 1 - 3 years experience in the agency, marketing and advertising industry is a PLUS
• Ability to read and write Chinese is a PLUS

Skills