AI-generated summary
- Build, launch & optimize paid social on Meta, TikTok, LinkedIn; manage bids, audiences, A/B tests, weekly KPIs.
- Scale APAC paid social for Korea, Japan & Australia; partner with creative, account and client teams.
- Drive ROAS across APAC!
Undisclosed
Kuala Lumpur, KL-Level 30, Kuala Lumpur, Malaysia, Kuala Lumpur
Job Description
Develop and execute tailored paid social media strategies specifically for brands in Korea, Japan, and Australia
Build, launch, and manage complex campaign structures directly within social platforms (Meta, TikTok, LinkedIn, etc.), including precise ad set creation, audience segmentation, and reporting
Manage daily bid strategies, pacing, and audience targeting (lookalikes, custom retargeting) to maximize ROI/ROAS across APAC
Design continuous A/B tests for audiences and creatives
Report weekly on core KPIs (CPA, CTR, Conversion Rate) and provide feedback to internal teams
Monitor and optimize campaigns based on performance metrics
Derive actionable insights and present performance recommendations
Collaborate with creative teams, account managers, clients, and cross-functional stakeholders
Present media strategies and campaign performance results
Manage multiple campaigns simultaneously
Job Requirements
Company Benefits
Supporting diverse talent
Explore programs and initiatives designed to foster an inclusive future for all.
Career development
We are committed to facilitating career and skill development through internal job opportunities, providing resources and tools to explore new roles.
Cognizant Propel Program
This signature program for women at mid and senior levels globally accelerates diverse leadership and empowers women to excel in the digital age.
Additional Info
Company Activity
Last active - few hours ago
Experience Level
0 - 10 Years of Experience
Job Specialisation
Company Profile
