Job Description

Role Purpose
The Sales Executive is responsible for managing and growing assigned customer accounts while driving new business opportunities to achieve the Company's sales and revenue targets. The role focuses on building strong client relationships, understanding customer requirements, and delivering tailored gifting and merchandise solutions. 

Key Responsibilities

1. Sales & Business Development

• Manage assigned customer accounts and achieve individual sales and revenue targets.
• Develop new business opportunities through prospecting, networking, referrals, and proactive sales activities.
• Identify potential customers and convert leads into new business opportunities.
• Develop and implement sales strategies to grow existing accounts and acquire new customers.
• Prepare quotations, proposals, and presentations based on customer requirements.
• Negotiate pricing and commercial terms and close sales in line with company's objective.

2. Account Management & Customer Relationship

• Build and maintain strong, long-term relationships with existing and potential customers.
• Understand customer requirements, campaign objectives, budgets, and timelines to recommend suitable solutions.
• Manage customer enquiries and provide timely follow-up throughout the sales process.
• Identify opportunities for cross-selling and up-selling within existing accounts.
• Address customer concerns and coordinate with relevant internal teams to resolve issues effectively

3. Project Coordination & Internal Collaboration

• Work closely with Design, Procurement, Logistics, and Finance teams to develop and deliver solutions that meet customer requirements.
• Coordinate customer projects from initial enquiry through quotation, confirmation, production, and delivery.
• Ensure customer requirements, specifications, and timelines are clearly communicated to relevant internal teams.
• Monitor project progress and proactively address issues that may affect customer expectations or delivery timelines.
• Facilitate effective communication between customers and internal teams to ensure smooth project execution.
• Support the resolution of operational or customer-related issues in a timely manner.

4. Sales Pipeline & Performance Management

• Maintain and manage an accurate sales pipeline and customer information through the Company's CRM system.
• Monitor sales opportunities, follow up on quotations, and maximise conversion.
• Track individual sales performance against targets and identify areas for improvement.
• Prepare regular sales reports and provide updates to management on sales performance, pipeline, opportunities, and challenges.

5. Market & Business Development

• Monitor market trends, customer preferences, and developments within the gifting and promotional merchandise industry.
• Identify new products, services, and market opportunities that may contribute to business growth.
• Develop and maintain a strong network of business contacts and potential customers.
• Participate in relevant networking events, client meetings, and business development activities.

Job Requirements

Qualifications & Experience

• Diploma or Bachelor's Degree in Business, Marketing, Sales, or a related field. 
• Minimum 1-4 years of relevant B2B sales experience. 
• Experience in promotional merchandise, gifting, FMCG, retail, marketing services, or related industries will be an advantage. 
• Proven ability to develop new business and manage customer accounts. 
• Strong communication, presentation, negotiation, and relationship management skills. 
• Proficient in CRM systems and basic sales reporting. 
• Target-driven, proactive, and commercially minded. 
• Strong ability to manage multiple customer accounts and projects simultaneously. 
• Able to work independently and effectively in a fast-paced environment. 

Skills