Job Description

Job Responsibilities

1. Plan and execute marketing campaigns / activation to support sales and brand growth.
2. Plan and execute store POSM to ensure consistent brand voice and visual identity across channels.
3. Conduct market research, competitor analysis, customer insights to identify opportunities.
4. Organise and coordinate store opening events and drive in-store promotions, seasonal campaigns, and events.
5. Manage social media platforms to increase brand awareness.
6. Manage and update company website content to ensure relevancy and engagement.
7. Track campaign performance, analyse data and report results.
8. Work closely with internal and external party for joint campaigns and marketing initiatives.

Job Requirements

Education & Qualification

Candidate must possess at least a Degree in Marketing, Business, Communications or related field.

Relevant Experience & Years of Service

Minimum 3-5 years working experience in retail / FMCG industry.

Technical Skills, Professional Knowledge & Competencies

• Hands-on, adaptable and able to manage multiple projects in a fast-paced start-up environment.
• Proficient in Microsoft Office and Adobe Creative, or other design tools
• Good organizational and project management skills.
• Good communication and writing skills in English, Mandarin and Malay.

What we offer:

• Opportunity to build and shape the marketing function in a growing retail start-up
• Exposure to both offline and online marketing strategies and execution
• Competitive salary and benefits
• Career growth and development opportunities

Skills