Job Description

What You'll Be Doing

Brand & Campaign Marketing

• Plan and execute marketing campaigns that increase brand awareness and customer engagement. 
• Support product launches, promotional campaigns, and seasonal activations. 
• Develop marketing initiatives that strengthen ELALA's market presence. 

Social Media & Content Growth

• Manage and grow ELALA's presence across TikTok, Instagram, Facebook, Xiaohongshu, and emerging platforms. 
• Develop content calendars aligned with business objectives. 
• Collaborate with creators, designers, and videographers to produce engaging content. 

Digital Marketing

• Assist in executing Meta Ads, TikTok Ads, Google Ads, and marketplace campaigns. 
• Monitor campaign performance and identify opportunities for optimization. 
• Support customer acquisition and conversion growth strategies. 

E-Commerce Marketing

• Work closely with the E-Commerce team to drive traffic and sales. 
• Plan platform campaigns, promotions, and product launches. 
• Improve customer journey and conversion performance across online channels. 

Analytics & Reporting

• Analyze campaign performance, customer behavior, and growth metrics. 
• Prepare marketing reports and actionable insights. 
• Recommend strategies to improve engagement, conversions, and revenue growth.

Job Requirements

What We're Looking For

Must-Have

• Diploma or Degree in Marketing, Business, Communications, Digital Marketing, or related fields. 
• Strong understanding of social media platforms and digital marketing fundamentals. 
• Good communication and project management skills. 
• Creative mindset with strong attention to detail. 
• Ability to work independently and execute quickly. 

Nice-To-Have

• Experience with Meta Ads, TikTok Ads, or Google Ads. 
• Experience in e-commerce or consumer brands. 
• Knowledge of Canva, CapCut, Adobe Creative Suite, or video editing tools. 
• Experience working with influencers and content creators. 
• Familiarity with analytics tools and performance reporting.

Skills