Job Description

Enviably Me, the official distributor and retailer of iconic Brazilian brands such as Melissa, Ipanema, Zaxy, Rider and etc, is expanding its brands portfolio and distribution channels. As we continue to expand, we are looking for a talented Marketing Executive to join our team and play a key role in shaping the future of our brands.

We are looking for a self-motivated and driven individual who is seeking to develop him/herself holistically in the area of marketing and brand management. He/she is passionate about making a positive difference and excited to see through end-to-end effective brand marketing activities to build our community of fans, through digitisation in the exciting and ever-changing world of retail.

What you’re expected to do:

• Strategic Marketing: Collaborate with the Head of Marketing to develop and implement comprehensive marketing strategies, including both online and offline activities, to enhance brand awareness, attract new customers, and retain loyal ones.
• Public Relations & Community Building: Identify, connect with, and nurture relationships with media partners, influencers, and key opinion leaders to establish a strong community of brand ambassadors.
• Event Planning: Design and execute engaging brand-building events, including special collection launches and shopping activations, to promote the brand and drive sales.
• Stakeholder Collaboration: Work closely with internal and external stakeholders, including retailers and strategic partners, to create innovative and memorable brand experiences that blend in-store and online interactions.
• Partnership Marketing: Manage and explore strategic partnership opportunities with malls, vendors, and partners to enhance brand visibility and customer engagement.
• CRM Strategy: Develop and implement end-to-end CRM strategies, including email marketing campaigns, to retain and engage loyal customers.
• Campaign Management: Oversee the planning and execution of monthly marketing campaigns, including influencer collaborations, social media content scheduling, and coordination with internal teams for asset creation.
• Social Media Management: Oversee the management of social media pages, including scheduling content, responding to customer inquiries, and engaging with fans to build a vibrant online community.
• Performance Analysis: Regularly evaluate effectiveness of marketing campaigns and efforts monthly, using a variety of analytic tools, to develop a report and consolidate actionable insights that help drive decision-making.
• Ad-hoc Tasks: Undertake additional responsibilities as required to support the marketing team and broader company goals.

Job Requirements

What you need to have:

• Education: Bachelor’s degree in marketing, business, mass communication, events management, or a related field.
• Experience: At least 2 years of experience in marketing, advertising, or brand management, preferably in a fast-paced environment.
• Skills: Strong verbal and written communication skills, excellent project and time management abilities, and a knack for creative problem-solving.
• Technical Proficiency: Basic knowledge of digital, CRM, and social media platforms, along with experience using analytics tools. Skills in Adobe Photoshop/Adobe Illustrator are a plus.
• Flexibility: Willingness to work after hours or on weekends when needed.
• Interest: A passion for fashion, influencers, and social media is a significant advantage.

Skills