Job Description

• Full ownership of the brand's financial performance, including managing the Profit & Loss (P&L) statement, commercial targets, and cost structure 
• Formulate brand positioning and strategic direction, leveraging insights and knowledge of the target customer segments, product and market trends, and competitive landscape
• Identify and prioritise growth initiatives for the brand, including new product launches, market / channel expansion strategies, and promotional campaigns 
• Collaborate with cross-functional teams, including performance marketing, product development, and supply chain operations, to achieve business objectives and initiatives 
• Use data-driven analysis to identify opportunities, assess performance, and guide decision-making for future initiatives, and conduct regular market research and analysis to identify emerging opportunities and potential risks 
• Lead a team of brand executives, providing guidance, support, and mentorship to help them reach their full potential, fostering a collaborative and results-oriented team culture

Job Requirements

• You have 5+ years of relevant experience in brand management, e-commerce, marketing, or product developing, preferably at a fast-paced startup / B2C space 
• Ideally you have previously managed or even built your own e-commerce, social media, or online consumer business 
• Outstanding organisational skills and experience in effectively planning and coordinating projects across multiple departments 
• Strong ownership and entrepreneurial drive. A self-starter that takes initiative, is comfortable with ambiguity and is willing to get hands dirty, and a fast learner 
• Demonstrates high quality judgement and decision-making, end-to-end thinking, as well as strong analytical skills 
• Experienced with and passion for e-commerce platforms (e.g., Shopify, Shopee), consumer products, and digital marketing a plus 
• Thrives in a rapidly growing and radically changing environment, and is eager to help build Una Brands into the next VC-backed unicorn

Skills