Job Description

You work at the level of meaning and motivation, optimizes persuasion and conversion depth
(you must able to write good ad even without ChatGPT 😉)

Your strength lies in shaping the message — understanding what buyers care about, how they decide, and what moves them to act through paid traffic. You translate insight into persuasive copy across ads, landing pages, email sequences, and funnels, refining your work through testing and performance data.

Your leverage comes from improving conversion at every step of the customer journey.

Every headline has a purpose. Every hook invites action. Every line earns its place.

Your copy lives inside Meta ads, Google ads, landing pages, emails, and funnels — and you measure success by clicks, conversions, and revenue.

You enjoy testing ideas, refining angles, and scaling what works based on real data and buyer behavior.

If you get excited by testing hooks, killing losers, scaling winners, and understanding why people buy — you’ll fit in here.

What You’ll Do

• Write direct-response ad copy for Meta (Facebook & Instagram)
• Write landing pages & funnels (headlines, offers, structure)
• Write email sequences that drive clicks, replies, and sales
• Launch and iterate ads with a test-and-learn mindset
• Read data (CTR, CPC, CPA, conversion rates) and improve copy accordingly
• Talk to customers / study feedback to sharpen messaging and angles

You won’t just “hand off copy.”

You’ll see how your words perform — and improve them.

What We’re Looking For

• Strong fundamentals in direct-response copywriting
• Experience writing for paid ads (Meta ads & Google a plus)
• Comfortable working inside funnels, not just standalone ads

Job Requirements

Education & Experience

• Diploma or Degree holder
• Malaysian
• Minimum 3 years of experience in direct-response copwriting
• [Preferred] Keen interest in financial markets, investing and trading
• Written English

Our ideal teammate has these qualities:

• Strong copywriting skills (you can write a good ad even without ChatGPT 😉)
• Creative eye for design
• Intelligent, analytical mind
• Attention to detail
• Responsible
• Proactivity, keen sense of urgency
• Commitment and loyalty as a team player
• Independent problem-solving skills
• Fast learner
• Growth Mindset

Having these skills will double your chances:

• Facebook Ads
• Google Ads
• HubSpot CMS
• Email marketing
• Clickfunnels / GHL
• Webinar
• Video editing / animation

Skills