Job Description

The incumbent will take charge of optimizing the company's e-commerce platforms, driving online sales, and enhancing the customer shopping experience. This position requires collaboration with cross-functional teams to implement effective online marketing strategies, ensure seamless website operations, and enhance the overall customer shopping experience.

Marketplace Management

• Manage the company's presence on e-commerce platforms, ensuring product listings are accurate, optimized, and up-to-date.
• Optimize product titles, descriptions, images, keywords, and tags to boost visibility and sales.
• Ensure compliance with platform-specific requirements across all listings.

Promotions and Campaign Execution

• Plan and execute promotional campaigns aligned with marketplace calendars (e.g., 11.11, Black Friday).
• Collaborate with the Marketing team to design marketplace-specific campaigns that align with broader brand promotions.
• Enhance listings and strategies during peak sales periods to maximize traffic and conversions.

Performance Monitoring and Reporting

• Track and analyze key performance metrics like sales volume, conversion rates, and customer satisfaction using platform analytics tools.
• Generate regular performance reports with actionable insights and recommendations for improvement.

Inventory and Order Management

• Coordinate with the Purchasing and Order Processing teams to maintain optimal stock levels and avoid stock-outs.
• Oversee order fulfilment processes, ensuring timely delivery by liaising with warehouses and logistics providers.

Competitive Analysis and Market Research

• Conduct ongoing analysis of competitor products, pricing, and promotions.
• Stay updated on emerging e-commerce trends and adapt strategies to align with evolving consumer behaviors.

Job Requirements

• 2–3 years of experience in e-commerce, preferably managing online marketplaces such as Shopee, Lazada, or Taobao.
• Expertise in e-commerce seller platforms (e.g., Shopee Seller Centre, Lazada Seller Centre) and knowledge of SEO, keyword optimization, and data analytics tools.
• Fluency in English and Chinese.
• Strong focus on maintaining accurate product listings and ensuring compliance with marketplace standards.
• Ability to analyze data, interpret metrics, and implement data-driven strategies for performance improvement.

Skills