Job Description

• Develop creative concepts and write persuasive copy for 360° campaigns including TV, print, digital, social, radio, activations, and OOH.
• Collaborate with art directors to create integrated campaigns that are strategically sound and creatively brilliant.
• Translate briefs into impactful storytelling, ensuring consistency of tone and messaging across all channels.
• Work on multiple projects simultaneously while meeting deadlines and maintaining high creative standards.
• Present ideas and copy to internal teams and clients confidently and effectively.
• Stay current with industry trends, pop culture, and emerging platforms to ensure creative relevance.
• Review and proofread all content for accuracy, clarity, and brand alignment.

Job Requirements

• Minimum 5 years of experience in a creative or advertising agency environment.
• Proven portfolio showcasing strong conceptual thinking and a range of writing styles across integrated campaigns.
• Experience writing for both traditional and digital channels.
• Ability to write in different tones and voices, tailored to various audiences and brands.
• Strong communication and presentation skills.
• Ability to thrive in a fast-paced, collaborative environment.
• Detail-oriented, organized, and self-motivated

Skills