Job Description
Job Overview
Enho Grace & Partners is seeking a well-connected, outgoing and relationship-driven Marketing professional to strengthen the firm's market presence and generate new business opportunities through offline marketing, networking and relationship building.
The ideal candidate should possess strong interpersonal and communication skills, an established professional network, and the ability to connect with corporate clients, business owners, high-net-worth individuals and key industry stakeholders.
This role focuses primarily on face-to-face engagement, corporate networking, business events, client visits and relationship development. The successful candidate will act as a key representative of the firm, introducing its legal services to potential clients and identifying opportunities for the firm's lawyers to pursue.
Candidates from both legal and non-legal backgrounds are welcome to apply.
Key Responsibilities
- Offline Marketing & Networking
- Develop and maintain strong professional relationships with corporate clients, business owners, company secretaries, accountants, high-net-worth individuals, agencies and other relevant stakeholders.
- Actively participate in networking events, industry associations, business forums, corporate gatherings and professional networking groups.
- Represent the firm at client meetings, business delegations, corporate events and cross-border networking activities.
- Identify and establish new connections to expand the firm's business network and market reach.
2. Business Opportunity Generation
- Identify potential clients and business opportunities for the firm's legal services.
- Introduce the firm's legal solutions to prospective clients, particularly Chinese companies looking to establish or expand their businesses in Malaysia.
- Generate leads, build client interest and facilitate introductions between potential clients and the firm's lawyers.
- Leverage existing professional networks to create new business opportunities.
3. Relationship Management
- Build and maintain long-term relationships with prospective clients, business partners and industry contacts.
- Conduct regular face-to-face meetings and follow-ups to nurture business relationships.
- Understand prospective clients' business needs and identify relevant legal services that may benefit them.
- Work closely with the firm's lawyers to facilitate client introductions and business opportunities.
4. Brand Representation & Personal Branding
- Represent the firm professionally at external networking engagements and business events.
- Where comfortable, develop a personal brand and become one of the firm's public-facing representatives.
- Participate in social media appearances, interviews or other brand-building initiatives where appropriate. (This is an added advantage but not a mandatory requirement.)
5. Legal Services Familiarisation
- Undergo up to two months of structured training to understand the firm's key legal services and service offerings.
- Develop sufficient product knowledge to identify potential business opportunities and introduce relevant legal solutions to prospective clients.
- No legal advice or deal-closing responsibilities are required, as these will be handled by the firm's lawyers.