Job Description

Responsibilities:

• To prepare and develop marketing plan for the designated products, agencies and Principals in line with the Company as well as the Principal’s objectives
• Work with Senior Management to create product & marketing plans
• Lead Product Managers and coordinate cross functional team.
• To identify the appropriate channels of distribution for each and every product line and draw up penetration strategies to gain their support
• To gather market intelligence and market observation details to further understand the market trending towards assigned brands
• To track and analyze brand performance and brand health through in-market sales. Recommend corrective actions to address areas of concerns
• Expand any market opportunities of assigned brand. i.e exhibition, e-commerce etc.
• To maintain good public relationship with Principals as well as ensuring excellent customer relationship and rapport in order to achieve and maintain a high level of the Company’s image

Job Requirements

Requirements:

• Degree in Business, Sales, Marketing or equivalent
• At least 5 years of working experience in FMCG industry. Specificially in Consumer Food/Snacks/Frozen Food/Beverages.
• Required languages : English, Bahasa Malaysia, Chinese
• Good interpersonal skill, analytical and communication skills
• Computer literate with Microsoft Office, Microsoft Power Point, etc
• Possess strong marketing knowledge and presentation skills

Skills