Job Description

We’re looking for a Social Media Copywriter who knows how to turn product benefits, brand values, and insights into scroll-stopping content. This role is critical in shaping how customers understand, trust, and fall in love with our brand across social platforms.

Key Responsibilities:-

Write compelling copy for:

• Social media posts (TikTok, Instagram, Facebook)
• Video hooks, captions, subtitles, and CTAs
• Campaign launches, product drops, and promotions
• Translate product features (ingredients, benefits, refillable concept) into customer-centric stories
• Collaborate closely with videographers, designers, and performance marketers
• Adapt copy based on performance data (CTR, watch time, CVR)
• Maintain consistent brand tone across all platforms
• Support marketing campaigns, ads, and product launches with persuasive messaging

Requirements

• Strong understanding of short-form video content

Able to write both:

• Educational copy (ingredients, benefits)
• Persuasive copy (conversion-focused)
• Familiar with TikTok & Instagram trends

Nice to Have:-

Basic understanding of performance marketing

Ability to adapt copy quickly based on trends or data

Experience working with sustainable or purpose-driven brands

❌ NOT FOR YOU, IF YOU:

• Prioritize personal ideas over team success.
• Depend on close supervision and micro-management for productivity.
• Seek a comfortable, unchallenging work environment.

✅ Please send your portofolio + 3 content idea REFERENCES (no GRWM, basic boring swatches contents)
more storyline engaging contents

Job Requirements

• Experience creating ads or performance-driven content
• Ability to work fast and iterate quickly

Skills