Job Description

Responsibilities:
• Supporting the Business Development team in their day-to-day operation including preparing campaign reports, generating leads, compiling meeting minutes and coordinating any planned initiatives.
• Monitor and analyse INFLUASIA’s social media assets including actively using paid ads and promotional tools to boost engagement.
• Pro-actively develop marketing ideas related to trends, special occasions, or festivities throughout the year with the objective of improving sales opportunities.
• Create, execute, and manage sponsored advertising campaigns across various social media and search engines - ensuring the campaign’s KPIs are met through effective targeting and optimization.
• Monitor and develop reports on client’s campaign performances and research on competitor’s activity within social media.
• Develop media or talent services proposals for potential prospects.
• Assist in ad-hoc duties assigned from time to time within the department or crossdepartment.
• Actively participate in discussions with management and colleagues on campaign ideation and execution, business development strategies and initiatives.
• Handle inquiries and communication from the media or any relevant parties.
• Attending events, networking sessions and performing additional initiatives to generate leads for INFLUASIA services. 

Job Requirements

Requirements:

• Good written and communication skills in English. Proficiency in Mandarin or Bahasa Malaysia and/or other languages will be an added advantage.
• Candidate must be in the field of Business, Marketing, Mass Communication, Journalism, Advertising/Media or any other relevant field.
• Passionate about digital marketing.
• Prior experience dealing with Social Media analytics or promotional tools is an added advantage. 

Skills