Job Description

Scope of duties are outlined as below, but not limited to:

Campaigns:

● Following up on influencer brief template

● Coordination of briefing session with client for further alignment on expectations

● Educating client on execution SOP

● Coordinate on execution plans which consists of Influencer Campaign Tracker, liaison of KOLs for availability, coordination on delivery / contact details and briefing with KOLs based on client and campaign’s expectations

● Overseeing the campaigns from start to finish by communicating with involved parties to ensure a successful execution through virtual coordination or on ground

● Recapping on daily progress via WhatsApp, email and Slack groups

● Develop post campaign and interim reports which entails of the insights, recap, concerns and learnings as well as the results of the overall campaign

● Initiating on scheduling a post mortem call with the client for their better understanding on learnings, concerns, suggestions and ways to move forward

● Analyzing the current trends to be suggested to clients throughout or post campaign

Task:

● Identify and build relationships with prominent influencers and thought leaders by building a personal database of various niche of influencers

● Develop content ideas and curate content which could help compliment the brief shared for the postings to garner better traction

● Researching on relevant industry experts, competitors, target audience and users

● Brainstorm new, creative approaches to influencer marketing campaigns

● Liaise with various departments under BUZZER to ensure a smooth coordination and workflow

● To communicate with influencers virtually or on ground

● Training interns and new members of the team for them to understand the flow and SOP of the department

● Suggesting on ways for the department to improve from time to time

● Keep abreast of problems to be proactive in finding solutions

● To provide good consultation throughout for clients with a full understanding of industry updates, current trends, data and insights

● Showcasing effort in contributing to the growth of the department and team

Job Requirements

● Minimum 3 years experience in digital marketing, influencer marketing or any relevant background.

● Excellent in written and spoken English.

● Able to speak clearly, confidently, and persuasively.

● A people-person who loves networking and is great at building relationships.

● Aggressive, committed, and results driven.

● Detail-oriented individual with the ability to manage multiple projects simultaneously.

● Highly motivated, positive, and outgoing personality.

● Experience managing influencer marketing campaigns is mandatory

● Proficiency in all 3 main languages is a plus.

● Able to work long hours whenever required (i.e. attend client events), as part of a self-motivated initiative.

Skills