Job Description

🌟 We’re Hiring: Social Media Specialist! 🌟

Ready to take your social media career to the next level? INFLUASIA is looking for a creative and driven Social Media Specialist to manage exciting brand accounts and craft impactful digital strategies across Facebook, Instagram, TikTok, and more!

If you love creating content, analysing performance, and bringing big ideas to life — this is your chance to shine. ✨

KEY RESPONSIBILITIES:

1. Strategise and pitch 360 social media marketing plans and proposals to clients who are looking for marketing solutions
2. Be in charge of clients’ social media accounts. This includes:

i) Strategising exciting and effective plans for growth on the social media platforms

ii) Create and plan social media or content calendar for clients’ social media platforms

iii) Create and execute content that brings engagement to their social media platforms

iv) Liaising and communicating with clients to ensure seamless operations

3. Conduct market research and data collection to support social media strategy

4. Perform analysis of brands and its competitors to identify threats and opportunities

5. Oversee projects to ensure all deliverables and objectives are achieved within deadline

6. Coordinate and collaborate with internal team to complete any necessary deliverables

7. Monitor progress of any social media management or campaigns to ensure its effectivity 

8. Propose solutions to increase effectiveness if performance is seen falling short

9. Provide consistent updates to stakeholders of the project

10. Prepare and present weekly & monthly reporting for each project to ensure deliverables & KPIs are being hit

11. Measure and analyse project performance to identify strengths, weaknesses, and improvements that are required

12. Provide mentorship and guidance to social media executives and interns when the team lead is not present

Job Requirements

• Holds 2 years of hands-on experience in social media marketing and media planning
• Possesses a degree in Digital Marketing, Mass Communications, Digital Media, or a related field
• An active user of major social platforms like Facebook, Instagram, TikTok, etc.
• Highly creative and knows how to craft engaging content and effective social media strategies
• Has a solid overall understanding of the digital media landscape
• Extremely meticulous, organised, and attentive to detail
• Strong interpersonal abilities and very resourceful in day-to-day tasks
• Skilled in performance tracking and data collection
• Demonstrates strong analytical thinking and sound judgement when interpreting dat
• Excellent problem-solving and coordination skills
• Strong command of English with the ability to write clear, effective copywriting

Skills