Job Description

Key Responsibilities

Core Marketing & Brand Management (80%)

• Campaign Execution: Assist in the planning and rollout of comprehensive marketing campaigns for our upcoming second and third property developments, from pre-launch teasers to official launch and sustaining phases.
• Digital & Social Media Management: Manage company social media profiles (Facebook) and property portal listings. Monitor digital ad performance and optimize lead generation.
• Marketing Collateral: Coordinate with creative agencies, media partners, and vendors to produce high-quality brochures, scale models, digital walkthroughs, and show gallery displays.
• Event Management: Plan and execute on-site events, property roadshows, media previews, and buyer appreciation gatherings.
• Market Intelligence: Conduct regular market research to track competitor pricing, new launches, and buyer trends in the surrounding areas, providing actionable insights to the management team.

Sales & Customer Support (20%)

• Show Gallery Assistance: Act as a brand ambassador by occasionally manning the sales gallery, welcoming walk-ins, and conducting property tours when our agency partners are operating at full capacity.
• Lead Handoff: Ensure seamless transfer of marketing-qualified leads to our agency partners, tracking lead sources to measure the effectiveness of marketing spend.
• Peak Period Support: Assist our agency partners during high-traffic weekends or major launches with booking forms, customer inquiries, and administrative follow-ups.
• Customer Engagement: Help maintain strong relationships with buyers to encourage referrals and repeat investments for upcoming projects.

Job Requirements

Qualifications & Requirements

• Education: Diploma or Bachelor’s degree in Marketing, Business Administration, Real Estate, Mass Communications, or a related field.
• Experience: 1–3 years of marketing experience. Prior experience in the property development or real estate industry is highly preferred.
• Skills & Competencies:
• Strong understanding of digital marketing, social media algorithms, and content creation.
• Excellent interpersonal and communication skills; comfortable speaking with prospective homebuyers.
• Ability to manage multiple project timelines.
• Attributes: A proactive, "roll-up-your-sleeves" attitude. You must be a team player who is willing to step outside strict job boundaries to help the company achieve its revenue goals.
• Languages: Fluent in English and Bahasa Malaysia. (Proficiency in Mandarin/Cantonese is an added advantage for communicating with diverse market segments).
• Mobility: Willingness to work on weekends or public holidays during major property launches or events (with replacement leaves in lieu).

Skills