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This job is for a Strategic Marketing Executive focused on beauty trends and product innovation. You might like this job because it involves researching market trends, building strong client relationships, and collaborating on exciting new products!
Job Description
If you are a self-motivated person, highly committed and result-oriented, you’re in the right spot. Hence, we invite you to fill the above position.
- Market Intelligence & Trend Analysis
Conduct Strategic Research: Analyse industry data, consumer behaviour, and competitive landscapes to identify opportunities and guide product strategy.
Monitor Emerging Trends: Maintain expert knowledge of global and regional beauty trends, ingredients, packaging innovations, and sustainability practices.
Deliver Insight Reports: Share regular market intelligence updates internally to influence product innovation and client strategies.
Strengthen Market Expertise: Maintain an expert-level understanding of industry trends and product offerings to enhance client relationships and drive product success.
- Strategic Client Engagement & Thought Leadership
Understand Client Needs: Translate strategic clients’ business objectives and consumer preferences into actionable product and marketing strategies.
Build Trusted Relationships: Foster strong, ethical partnerships with strategic clients, positioning the company as a preferred innovation partner through effective communication and exceptional support.
Thought Leadership: Establish yourself as the go-to expert for strategic clients, providing insights and strategies to help them expand their market share and strengthen brand positioning.
Innovation Presentations: Develop and deliver impactful, trend-driven presentations tailored to client priorities and opportunities.
- Product Innovation & Development Support
Collaborate on Innovation: Partner with Sales Force, NPD and Product Innovation teams to conceptualise in-trend product concepts and solutions that meet client and market demands.
Align Product Development: Ensure collaboration between technical and commercial teams to deliver products aligned with strategic client requirements and feasibility.
Portfolio Analysis: Assess company and client product portfolios to identify gaps, opportunities, and potential areas for innovation and growth.
- Product Positioning & Marketing Strategy
Messaging & Positioning: Craft compelling product positioning and value propositions to support client adoption and successful product launches.
Sales Partnership: Collaborate with Sales Force to develop persuasive narratives and product proposals for strategic clients and prospects.
Market-Ready Solutions: Support the creation of marketing assets and client materials that effectively communicate product benefits and align with market needs.
Job Requirements
- Bachelor's degree in Marketing, Business, Communications or a related field.
- 1–3 years of experience in marketing, trend research, or product development (preferably in beauty, personal care, or FMCG).
- Experience presenting to external stakeholders or clients is an advantage.
- Passion for beauty, lifestyle, and consumer trends.
- Technical product knowledge or specific domain expertise.
- Strong analytical and research skills with the ability to interpret market data and trends to identify market opportunities.
- Excellent communication and presentation skills, with the ability to engage and influence stakeholders at all levels.
- Creative mindset with a keen eye for trends and aesthetics.
- Strong relationship-building and collaboration abilities.
- Commercial awareness: Strong understanding of market dynamics, client business objectives, and the competitive landscape to drive effective strategies and solutions.
- Ability to thrive in a fast-paced environment and adjust strategies in response to evolving market conditions and client needs.
- Fluent in English, written and spoken.
- Willingness to travel overseas to meet customers and attend trade shows as needed.
Skills
Marketing
Marketing Strategies
Digital Marketing
Product Knowledge
Product Innovation
Market Intelligence
Company Benefits
Work-life balance
Our 5 day work week and our flexi working hours allows employees to choose when they work to compliment their respective aspects of life.
Our CSR Initiatives
We have a CSR program where we send donations and plan activities with organisations our employees care about most.
Employee Advancement Benefits
We provide a good career advancement prospect, staff training and development program with an attractive salary with bonuses.
Office Perks
Festive lunches with festive gifts, annual dinner/company trip and more.
Employee Perks
Free parking and office snacks!
Employee Health
Medical and dental coverage. Paid parental leave, compassionate leave (Death & Natural Disaster such as flood and fire),
Additional Info
Company Activity
Last active - few minutes ago
Experience Level
1 - 3 Years of Experience
Career Level
Junior Executive
Job Specialisation
Company Profile
Intercosmetic Asia Pacific Sdn. Bhd.
With more than 18 years of experience in the industry, we are proud to say that we are recognised by international brands for our quality performance, a proven 10-year track record in OTIF (On-Time-In-Full).
We have 2 production sites at one of the best industrial parks in Selangor, Malaysia — one dedicated for conventional products and the other for Halal. Our factory is outfitted with various machines and services...