Job Description

你在这里能真正得到什么

你将用真实预算跑真实广告，操作累计投放已超过 RM5,000,000+ 的广告账户——不是练习账户，也不是培训岗位。从第一天起，你就在产出真实的 leads，协助成交真实的课程销售。

而且是用最现代的方式来做：这是一个靠 AI 运作的团队。你会亲眼学到一个高效营销团队如何用 AI 跑得比规模大三倍的团队还快——并在这个过程中，成长为 AI Performance Marketer。

关于我们： 我们是一家新媒体教育与知识付费公司，专注于 AI 营销、课程制作与卖课转化。成立 6 年，累计培养超过 10,000 名来自不同行业与国家的企业家，是知识付费领域头部课程制作方之一。

岗位定位（请仔细阅读）

这是一个 面向AI 原生工作方式的 Facebook 广告执行岗位。

• 不是入门岗 —— 你需要有实际跑广告的经验。
• 不是完全自主 —— 你在成熟策略与方向下执行。不要求你独立负责整体业绩，但要求你跑得稳、改得动、看得懂数据。
• AI 不是可选项 —— 这就是整个团队的工作方式。如果你觉得用 AI 是「作弊」或对你是种威胁，这个岗位不适合你。

这个岗位适合你，如果你：

• 已跑广告 1–2 年，但还没全面负责业绩
• 想在真实预算、成熟模型中提升自己
• 已经每天用 AI 来提高效率，并且会主动自学新工具，不用别人催
• 能执行、愿意接受反馈，享受「测试 → 迭代 → 优化」的过程

这个岗位不适合你，如果你：

• 从没实际跑过 Facebook 广告（请勿投递）
• 期待完全自由、不接受方向调整，或不愿反复测试与优化
• 把 AI 当成威胁，凡事都想手动来做

主要职责

（如果你没跑过我们这套 AI 工作流，别担心 —— 我们会教。我们要的是能快速上手、并且能高产执行的人。）

• 找出已被验证的内容点子 研究并挖掘已经在跑得动的东西 —— 对手广告、爆款 hook、我们这个领域里有效的角度 —— 把这些规律变成可以测试的广告概念。你不是从空白页开始，你是从「已被验证」开始。

• 撰写脚本与广告文案（AI 辅助） 撰写短视频脚本、hook 与广告文案 —— 用 AI 快速草拟、产出多个版本，再用你自己的判断打磨出最好的几条。这里看重的是「好选项的数量」。

• 产出素材（AI 驱动） 用 AI 工具（图像与视频）把脚本和点子变成广告素材。我们会培训你使用我们的工具组；你的任务是快速产出可测试的素材，而不是当一个全职设计师。

• 上广告、跑广告 用我们这套 AI 辅助工作流建立、上线并管理 Campaign / Ad Set / Ad 结构。按既定方向进行测试、优化与放量 —— 让整台机器持续运转。

• 执行要快，迭代要更快 速度就是这份工作本身。快速把素材和广告上线，看懂数据在说什么，砍掉表现差的、加码表现好的，然后再来一轮。我们奖励的是产出量与迭代速度，而不是完美主义。

• 用 AI 提升团队的工作方式 不只是你自己的广告 —— 留意你（以及团队）工作流程里重复、缓慢的环节，用 AI 让它变快或自动化。当你做出一个能省时间的 prompt、模板或小工作流，把它分享出来，让整个团队一起升级。我们要的是能让公司变得更高效的人，而不只是让自己更高效。

• 数据、汇报与 Webinar 协作 监控核心指标（CPC、CPL、转化），用 AI 加速发现规律，为主管整理表现数据。协助 Webinar 与 Promotion 广告执行，确保链接、表单、像素等流程全部正常。

薪资与福利

• RM3,800 – RM4,200 底薪（视经验与能力而定）+ 表现奖励
• EPF / SOCSO / EIS
• 医药报销（Medical Claims）
• 12 天年假 + 病假（依马来西亚法规）
• 每周 2 天居家办公
• 年轻团队（90 后 & 00 后），积极正向、协作氛围、无办公室政治
• 可穿便装、工作可听音乐、零食饮料无限供应
• 去中心化决策 —— 你的想法会被听见、被测试
• 内部课程学习资源，清晰成长路径
• 一个用真实预算、真实工具做 AI 营销的第一排座位

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What you'll actually get here

You'll run real ads with real budgets on accounts that have spent over RM5,000,000 — not a training account, not a practice role. From day one you're generating real leads and helping close real course sales.

And you'll do it the modern way: this is a team that runs on AI. You'll learn how a high-performing marketing operation uses AI to move faster than teams three times its size — and you'll grow into a AI Performance Marketer while doing it.

About us: A new-media education & knowledge-monetization company focused on AI marketing, course production, and course sales. Founded 6 years ago, we've trained 10,000+ entrepreneurs across industries and countries, and we're one of the leading course creators in this space.

The role (read this carefully)

This is a Facebook Ads execution role for someone who works AI-native.

• Not entry-level — you need real ad-running experience.
• Not full autonomy — you execute within a proven strategy and direction. You don't have to own the whole business result, but you must run steadily, adjust confidently, and read data clearly.
• AI is not optional here — it's how the whole team works. If AI feels like "cheating" or a threat to you, this isn't the right fit.

This is for you if you:

• Have 1–2 years of hands-on Facebook Ads experience but haven't yet fully owned revenue results
• Want to grow under real budgets and proven conversion models
• Already use AI daily to work faster, and self-teach new tools without being told to
• Can execute well, take feedback, and enjoy testing → iterating → optimizing

This is NOT for you if you:

• Have never run real Facebook ads (please don't apply)
• Expect full freedom with no direction, or won't test and iterate repeatedly
• See AI as a threat and prefer to do everything manually

Key responsibilities

(Don't worry if you haven't run this exact AI-driven workflow before — we'll teach it. What we need is someone who can pick it up fast and execute at volume.)

Key responsibilities

(Don't worry if you haven't run this exact AI-driven workflow before — we'll teach it. What we need is someone who can pick it up fast and execute at volume.)

• Find proven content ideas (AI-powered) Research and mine what's already working — competitor ads, viral hooks, winning angles in our niche — and turn those patterns into ad concepts we can test. You don't start from a blank page; you start from proof.
• Craft scripts & ad copy (AI-assisted) Write short-video scripts, hooks, and ad copy — using AI to draft fast and produce multiple variations, then sharpening the best ones with your own judgment. Volume of good options matters here.
• Produce creatives (AI-powered) Turn scripts and ideas into ad creatives using AI tools (image and video). We'll train you on our specific toolset; your job is to produce testable creatives quickly, not to be a full-time designer.
• Launch & run the ads Use our AI-assisted workflow to build, launch, and manage Campaign / Ad Set / Ad structures. Run testing, optimization, and scaling based on given direction — and keep the machine moving.
• Execute fast, iterate faster Speed is the job. Get creatives and campaigns live quickly, read what the data says, kill losers, double down on winners, and go again. We reward output and iteration velocity, not perfectionism.
• Use AI to improve how we work Beyond your own ads — spot repetitive or slow tasks in your workflow (and the team's), and use AI to make them faster or automate them. When you build a prompt, template, or mini-workflow that saves time, you share it so the whole team levels up. We want people who make the company more efficient, not just themselves.
• Data, reporting & webinar support Monitor key metrics (CPC, CPL, conversions), use AI to speed up pattern-finding, and summarize performance for your manager. Support Webinar and promotional ad campaigns, ensuring links, forms, and pixels all fire correctly.

Job Requirements

必须具备

• 1–2 年 Facebook Ads 实际投放经验（真实广告账户）
• 熟悉广告结构（Campaign / Ad Set / Ad）
• 能独立完成广告建立、调整与基本优化
• 对数据不排斥 —— 根据结果做调整，而不是凭感觉
• 中文沟通与写作能力良好
• AI 原生工作方式 —— 当你需要 15 条广告文案时，你的第一反应是让 AI 几分钟内先草拟，再由你打磨出最好的几条，而不是 15 条全部手写。你用过 AI 来做Skill 自动写 hook、拆解对手漏斗、或整理乱糟糟的投放数据。新 AI 工具一出，你是那种当周就会试的人。

加分项（不是必须）

• 有知识付费 / 课程 / 卖课经验
• 接触过销售漏斗或 Email Marketing
• 有 小红书 /IG 等其他平台广告经验
• 实际用过具体 AI 工具（ChatGPT / Claude、AI 图像或视频工具等）

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• 1–2 years+ hands-on Facebook Ads experience on real ad accounts
• Strong understanding of ad structure (Campaign / Ad Set / Ad)
• Able to independently set up, adjust, and perform basic optimizations
• Comfortable with data — you make adjustments based on results, not guesses
• Good Chinese communication and writing skills
• AI-native working style — when you need 15 ad copy variations, your instinct is to have AI draft them in minutes and then sharpen the winners, not write all 15 by hand. You've used AI to brainstorm hooks, break down a competitor's funnel, or make sense of messy performance data. When a new AI tool drops, you're the type to try it that same week.

Nice-to-have (not mandatory)

• Experience with knowledge products, online courses, or course sales
• Exposure to sales funnels or email marketing
• Experience with other ad platforms (TikTok / Xiaohongshu)
• Hands-on with specific AI tools (ChatGPT / Claude, Hermes Agent, AI image or video tools, etc.)

  Benefits 

• EPF / SOCSO / EIS
• Medical claims
• 12 days annual leave + sick leave (per Malaysian law)
• 2 days work-from-home per week
• Positive and collaborative, no office politics
• Casual dress, music allowed, free-flow snacks & drinks
• Decentralized decision-making — your ideas get heard and tested
• Access to internal courses and a clear growth path
• A front-row seat to AI-powered marketing, with real budget and real tools

Skills