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This job is a Digital Marketing Strategist for a Mandarin speaker, focusing on managing Facebook and TikTok ads to boost business results. You might like this job because you’ll craft strategies, analyze data, and directly impact clients' success!
RM 3800 - RM 4500
Cheras (Near MRT Taman Mutiara), Kuala Lumpur
Full-Time
few hours ago
Job Description
About The Role
We are looking for a results-driven Digital Marketing Strategist to join our team.
This role is ideal for someone with a strong marketing mindset who understands not just how to run ads — but how to build strategies that generate measurable business results.
You will be managing Meta and TikTok advertising campaigns, developing monthly marketing strategies, planning content direction, and delivering performance reports to clients.
This position requires someone experienced in handling medium to high advertising budgets and optimizing campaigns for ROI.
Key Responsibilities
Advertising Campaign Management
- Plan, execute, and optimize Meta (Facebook & Instagram) and TikTok Ads campaigns
- Manage medium to high advertising budgets efficiently
- Conduct audience research, competitor analysis, and campaign structuring
- Continuously monitor performance and optimize for CPA, ROAS, CTR, and conversions
- Perform A/B testing on creatives, audiences, and funnels
Strategy & Planning
- Develop monthly marketing strategies based on client objectives
- Create structured content calendars aligned with campaign goals
- Provide funnel recommendations and campaign direction
- Align paid ads strategy with organic content and brand positioning
Reporting & Performance Analysis
- Prepare and present monthly performance reports to clients
- Analyze campaign data and provide actionable insights
- Identify growth opportunities and scaling strategies
- Ensure campaign performance aligns with KPIs and targets
Job Requirements
Requirements
- Diploma / Degree in Digital Marketing, Business or Marketing related field
- Minimum 2–3 years experience in digital marketing (agency experience preferred)
- Proven experience managing Meta and TikTok Ads campaigns
- Experience handling medium to high ad budgets
- Strong understanding of performance metrics (ROAS, CPA, CTR, CPM, Conversion Rate)
- Strong analytical and strategic thinking skills
- Able to build marketing strategies beyond just running ads
- Familiar with content planning and short-form marketing strategies
- Proficient in Meta Ads Manager and TikTok Ads Manager
- Able to communicate and write in English, Bahasa Malaysia, and Chinese
- Responsible, organized, and able to manage multiple client accounts
*Knowledge of AI and automation tools such as Make.com, n8n, Zapier, or similar platforms is an advantage
Skills
Company Benefits
Company Travel
We work hard and travel harder. Enjoy yearly team trips, bonding retreats, and creative getaways together.
Free Snacks & Coffee Bar
Fully stocked pantry with snacks, coffee, and drinks to keep your creative energy high every day.
Fast Career Growth
Young team, fast promotions. We reward performance, not seniority. Grow your skills and income quickly.
Creative Environment
Access to cameras, lighting, editing tools, and AI software to build your skills and personal brand.
Performance Bonus System
KPI & Campaign Bonuses. Monthly performance bonuses based on client and company growth.
Flexible & Fun Work Culture
Open communication, no office politics, team celebrations, random surprises, and meme-level vibes daily.
Additional Info
Company Activity
Last active - few minutes ago
Experience Level
1 - 3 Years of Experience
Career Level
Senior Executive
Job Specialisation
Company Profile
