Job Description

 1. Digital & Social Media Marketing

• Plan, execute, and manage daily content across Facebook, Instagram, & TikTok.
   
• Create and schedule posts, captions, reels, and short video content.
   
• Engage with followers, respond to comments/messages, and grow brand engagement.
   
• Work with influencers, athletes, and ambassadors for collaborations.
   

2. Content Creation & Branding

• Create visual content using Canva/CapCut/Photoshop (training provided if needed).
   
• Assist with product photoshoots, model coordination, and brand storytelling.
   
• Ensure brand consistency across all channels — digital, packaging, events.
   

3. E-Commerce Marketing (Shopee / TikTok Shop / Website)

• Upload products, optimise product titles, keywords, and descriptions.
   
• Run promotions, vouchers, and campaigns through platform tools.
   
• Monitor sales performance, traffic, conversion, and competitor activities.
   
• Coordinate with warehouse regarding orders, stocks & logistics.
   

4. Event Marketing & Operations

• Support running event promotions (Taiping Half Marathon, charity events, corporate runs).
   
• Handle sponsor relations, marketing collaterals, and on-ground activation activities.
   
• Assist during race kit collection, expo booths, media coverage, and event day operations.
   
• Work with pacers, communities, councils, and volunteers when needed.
   

5. Sponsorship, Partnerships & Corporate Communication

• Assist in preparing sponsorship decks, proposals, official letters, and reports.
   
• Coordinate with government agencies, corporate partners, and event organisers.
   
• Manage email communication and follow-up on partnership opportunities.
   
• Support in compiling data, photos, and summaries for post-event reporting.
   

6. Market Research & Product Development Support

• Analyse competitors, trends, and runners’ preferences.
   
• Suggest improvements for product designs, colourways, and marketing strategies.
   
• Conduct surveys, gather customer feedback, and prepare insights.
   

7. Administrative & Reporting

• Prepare weekly marketing and sales reports.
   
• Track advertising budgets, campaign performance, and KPIs.
   
• Assist in general marketing administrative tasks when required.
   

Job Requirements

• Possession of a diploma or degree in Marketing, Mass Communication, Business, or a relevant discipline.
   
• Recent graduates are encouraged to apply as training will be offered.
   
• A strong passion for sports, running, outdoor activities, and fashion is a significant plus!
   
• Understanding of social media trends, content creation, and basic editing software.
   
• Proficient in English & Bahasa Malaysia.
   
• Innovative, accountable, and capable of working independently with little guidance.
   
• Open to occasional travel for events, expos, and on-site activations.
   
• Knowledge of photography, videography, design, or e-commerce is an advantage.

Skills