Job Description

About the Internship

We are seeking a creative and enthusiastic Social Media Marketing Intern to join our marketing team. This internship offers hands-on experience in social media management, content creation, and digital marketing strategies. You'll work on real campaigns and learn how to build engaging online communities.

Note: Mandarin proficiency (written and spoken) is required as this role involves creating content for Mandarin-speaking audiences and engaging with Chinese-speaking followers.

Responsibilities

• Assist in managing and posting content across social media platforms (Facebook, Instagram, TikTok, LinkedIn, XHS/小红书, etc.)
• Help create engaging social media content including captions, graphics, short videos, and stories
• Monitor social media channels and respond to comments and messages in a timely manner
• Research trending topics, hashtags, and industry news to keep content relevant
• Support the team in planning and executing social media campaigns
• Track and report on social media performance metrics (engagement, reach, growth)
• Assist with content scheduling using social media management tools
• Brainstorm creative ideas for campaigns and content strategies
• Help with basic photo and video editing for social media posts

Job Requirements

Requirements

Essential:

• Currently pursuing or recently completed a Diploma/Degree in Marketing, Communications, Business, Mass Communication, or related field
• Mandarin proficiency (written and spoken) - must be able to create compelling content in Chinese and engage with Mandarin-speaking audiences
• Strong understanding of social media platforms and current trends
• Excellent writing and communication skills in Mandarin (and preferably English)
• Creative mindset with an eye for engaging content
• Basic knowledge of graphic design or photo/video editing is a plus
• Familiarity with Canva, CapCut, or similar content creation tools
• Active social media user with understanding of what makes content shareable
• Good organizational skills and attention to detail

Skills