Job Description

I. Positioning

-The "product showcase representative and transaction promoter" of the brand, focusing on live performance, user interaction, and conversion capabilities.

-Collaborate with the shooting and editing position to prepare materials and scripts.

II. Core Responsibilities

1.Live Streaming Execution

- Complete daily live streaming tasks according to the live streaming script

- Product explanation, selling point output, interaction guidance for ordering

-Real-time response to operational instructions (such as main promotion links, discount reminders)

2.Brand Image Maintenance

-Professional image, full of energy, in line with the brand's tone

-Fluent language, natural camera presence

3.Live Streaming Review

-Record live streaming data and feedback on issues

-Provide optimization suggestions

Job Requirements

Image and Expressive Ability:

* The camera performance is natural and approachable, in line with the brand image positioning

* Mandarin expression is clear, logical, and articulate

* Possesses basic ability to organize dialogue and improvisational response skills

Professional Ability Requirements:

* Familiar with the process and basic gameplay of live streaming e-commerce

* Can consistently output selling points based on scripts

* Understands basic product demonstration techniques and scene conversion logic

Experience Requirements:

* Prior experience in live streaming or video appearance is preferred

* Prior experience in e-commerce or live streaming salesperson is preferred

Execution and Coordination Ability:

* Can work night shifts and adapt to a high-frequency live streaming pace

* Can quickly adjust the rhythm and dialogue according to operational instructions

* Possesses basic data sensitivity and understands conversion logic

Professional Ethics:

* Emotionally stable and strong at withstanding pressure

* Strong sense of responsibility and pays attention to professional image

* Possesses a willingness to learn and continuously optimize performance

Skills