Job Description

Are you ready to get ahead in your career?

• We want to empower you to turn your ambitions into achievements.
• We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
• Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
• To realise our vision to become Malaysia’s leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?​

Key Responsibilities:

• Campaign strategy & execution
  • Design, plan and run segmented base campaigns using Salesforce CRM and campaign automation tools.
  • Define campaign objectives, offer mechanics, success criteria and timelines; ensure campaign readiness (data, scripts, handoffs).
• Telesales journey & tools optimisation
  • Identify sales‑journey gaps and lead improvements to reduce friction for customers and telesales agents.
  • Drive SFDC and Genesis Cloud enhancements to improve agent productivity and campaign throughput.
• Collaboration & stakeholder engagement
  • Work closely with Product, SPE, GTM, Digital Marketing and Usage & Retention to align offers and messaging with customer insights.
  • Manage relationships with outbound telesales partners to ensure consistent execution and KPI delivery.
• Performance management & optimisation
  • Leverage campaign and telesales data from SFDC and GC to monitor performance, run experiments (A/B) and recommend optimisation actions.
  • Produce actionable insights and regular performance reports for leadership.
• Programme & project delivery
  • Manage end‑to‑end campaign lifecycles, ensuring on‑time delivery and meeting performance goals.
  • Drive automation and scaling initiatives to increase repeatability and campaign output.

Qualifications & experience

• Education: Bachelor’s degree in Business Administration, Marketing, Communications, Data Analytics or related field. Master’s degree is an advantage.
• Experience: Minimum 5 years in campaign management, sales operations, telesales optimisation or business growth strategy — preferably in telecommunications or B2B/SME environments. Proven track record managing outbound telesales partners and delivering measurable performance improvements.
• Technical skills:
  • Strong experience with Salesforce (SFDC) and campaign automation.
  • Experience with Genesis Cloud (GC) platform implementation/optimisation preferred.
  • Advanced Microsoft Excel (Power Pivot, Power Query, advanced functions).
  • BI tools (Power BI or Tableau) and strong PowerPoint skills for presenting insights.

What’s next?

• Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
• Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.

Job Requirements