AI-generated summary
This job is about creating smart marketing campaigns that connect with consumers. You might like this job because it combines creativity with strategy, and you get to collaborate with diverse teams to make a real impact!
Undisclosed
Menara Maxis, Kuala Lumpur
Full-Time
few days ago
Are you ready to get ahead in your career?
Why does this job exist and why is it critical?
In this role, you will develop strategic and effective marketing campaign plans based on market insights and business objectives. This role involves research, audience definition, message development, and collaboration with cross-functional teams to create impactful campaigns.
Key Accountabilities
Develop integrated marketing campaign plans.
Conduct market research and competitor analysis.
Create detailed campaign briefs for stakeholders.
Collaborate with creative, media, and product teams.
Define KPIs and measurement frameworks.
Stay updated with industry trends and best practices.
Analyse past campaign performance for learnings.
Ensure plans align with brand guidelines.
Key Requirements
Bachelor’s degree in Marketing, Business, or a related field.
6-7 years of experience in campaign strategy, marketing planning, or integrated marketing roles.
Strong analytical skills with experience in market research, competitor analysis, and campaign performance evaluation.
Proven ability to develop clear campaign briefs, define KPIs, and align strategies with brand guidelines.
Excellent collaboration and communication skills to work effectively with creative, media, and product teams
What’s next?
Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.
Work with cross-functional teams that are proactive, collaborative, and result-oriented!
Together, we strive to impact communities nationwide through strategic CSR offerings.
Expand and apply your experience in product development, while building new skills and knowledge in other areas!
Last active - few hours ago
0 - 10 Years of Experience
