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Undisclosed
Menara Maxis, Kuala Lumpur
Are you ready to get ahead in your career?
Why does this job exist and why is it critical?
• Own the strategic planning, P&L, and roadmap for all upsell, cross-sell, and base migration campaigns to exceed ARPU/ARPA targets.
• Develop and own the customer lifecycle management (CLM) strategy, using predictive analytics and segmentation to maximise customer lifetime value.
• Lead the evolution of the CVM technology stack, driving enhancements to the personalisation and campaign automation capabilities.
• Act as the senior business owner, guiding cross-functional teams (Marketing, IT, Finance) to ensure strategic alignment and flawless execution of complex initiatives.
• Champion a data-driven culture, presenting deep-dive analyses and strategic recommendations to senior leadership to influence business decisions.
• Mentor junior team members and act as the go-to expert on customer value management for the wider organisation.
What’s next?
Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.
Work with cross-functional teams that are proactive, collaborative, and result-oriented!
Together, we strive to impact communities nationwide through strategic CSR offerings.
Expand and apply your experience in product development, while building new skills and knowledge in other areas!
Last active - few hours ago
0 - 10 Years of Experience
