Job Description

This role focuses on planning and executing events, activations and community-building initiatives for Heal Nutrition, while also supporting social media content and campaigns to grow brand awareness and engagement.

Key Responsibilities

Events & Activations (Main Focus)

• Plan and execute brand events, roadshows, pop-ups, partnerships and community activations.
   
• Coordinate with malls, gyms, studios, corporates, event partners and vendors.
   
• Manage event timelines, logistics, booth setup, manpower and on-site execution.
   
• Track event performance (reach, leads, sales, engagement) and prepare post-event reports.
   
• Support product launches and brand campaigns through on-ground activations.
   

Community Building

• Grow and manage Heal’s brand community (offline & online).
   
• Support collaborations with KOLs, partners, athletes and brand ambassadors for events and campaigns.
   
• Engage with customers and partners during events to strengthen long-term relationships and brand loyalty.
   

Social Media Support

• Support the social media team in content planning and execution (especially event and community content).
   
• Coordinate content capture during events (photos, videos, UGC, testimonials).
   
• Assist in preparing captions, posting schedules and campaign support posts.
   

General Marketing Support

• Assist in campaign execution, product launches and marketing initiatives.
   
• Work closely with design, performance marketing, sales and operations teams.
   
• Support simple reporting and coordination tasks when required.
    

Job Requirements

• Diploma / Degree in Marketing, Communications or related field.
   
• At least 1–2 years of experience in events, activations or marketing execution (FMCG / lifestyle / consumer brand is a plus).
   
• Comfortable with on-ground execution and working during weekends or events when required.
   
• Strong coordination, communication and organisation skills.
   
• Interest in health, fitness, lifestyle and community-driven brands is an advantage.
   

Skills