Job Description

• Assist in the planning, coordination, and execution of marketing campaigns across digital (Meta, Google, social platforms) and offline channels (events, brochures, site branding), ensuring alignment with project positioning and sales objectives.
• Support the creation and updating of marketing content including social media posts, EDMs, ad creatives, and basic sales materials, ensuring consistency with brand tone and project messaging.
• Monitor campaign performance (e.g. CTR, CPL, engagement rates), compile reports, and assist in identifying areas for improvement to enhance lead quality and conversion.
• Work closely with the sales team to support lead tracking, follow-up coordination, and feedback collection to ensure marketing efforts are aligned with on-ground conversion performance.
• Liaise with internal departments (sales, design, site team) and external vendors (agencies, printers, event organisers) to ensure timely and accurate execution of marketing deliverables.
• Conduct research on competing developments, pricing, positioning, and marketing strategies to support campaign planning and product positioning.

Job Requirements

• Diploma/Degree in Marketing, Mass Communication, Business, or related fields.
• Minimum 1 to 2 years of marketing experience (property development or real estate experience is an advantage).
• Basic understanding of digital marketing platforms: Meta Ads, Google Ads, social media management tools.
• Familiarity with Canva / Adobe Photoshop / Illustrator for basic content creation.
• Strong communication skills in English; Mandarin is an added advantage.
• Detail-oriented, organised, proactive, and able to manage multiple tasks in a fast-paced, sales-driven marketing environment, with a willingness to learn and adapt.ns.

Skills