Job Description

1. Event Strategy & Planning

• Lead overall strategy and planning for all company events, including VIP events, product launches, roadshows, workshops, brand activations, and experiential campaigns.
   
• Design premium, memorable event experiences aligned with brand positioning and marketing objectives.
   
• Develop annual and quarterly event calendars, roadmaps, and budgets.
   
• Translate business goals into event concepts and activation strategies.
   

2. Team Leadership & Management

• Lead and manage the Event team (Event Coordinators, part-time and outsourced staff).
   
• Assign tasks, set goals, and define execution timelines.
   
• Train and mentor the team on SOPs, execution standards, and brand expectations.
   
• Ensure high levels of professionalism, efficiency, and execution quality.
   

3. Event Execution & Operations

• Oversee the full event lifecycle from ideation, planning, execution, to post-event review.
   
• Act as on-site lead and project owner for major and high-profile events.
   
• Develop risk management and contingency plans; handle emergencies smoothly.
   
• Ensure all event details meet premium brand and VIP-level standards.
   

4. Cross-Functional & Vendor Management

• Work closely with Marketing, Sales, BD, and Operations teams to align event goals.
   
• Manage external vendors including venues, production, staging, lighting, catering, MCs, and creative partners.
   
• Negotiate contracts, manage quotations, timelines, and delivery quality.
   

5. Performance & Optimisation

• Analyse event performance including attendance, engagement, conversions, and client feedback.
   
• Prepare post-event reports and insights for management.
   
• Continuously improve processes, cost efficiency, and overall experience quality.
   

Job Requirements

• Minimum 3–5+ years of experience in Event Management, Brand Activation, Marketing, or Experiential roles.
   
• Proven experience leading medium to large-scale events, preferably VIP, corporate, or premium brand events.
   
• Strong team leadership skills with hands-on execution capability.
   
• Excellent organisational, planning, and project management skills.
   
• Strong communication and negotiation skills with internal teams and vendors.
   
• Proven experience in budgeting, vendor sourcing, and cost control.
   
• Highly detail-oriented with a strong sense of brand quality and presentation.
   
• Comfortable working under pressure and managing multiple high-stakes projects.
   
• Willing to work on weekends, evenings, or public holidays when required.
   
• Experience in luxury, finance, investment, lifestyle, or premium brands is a strong advantage.
   
• Proficient in Microsoft Office / Google Workspace.
  
• Prefer mandarin speaker candidates
  

Skills