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This job is for a Marketing Executive who loves engaging with a mummy community. You might like this job because you'll manage social media, organize events, and explore market trends while having a fun impact on parents' lives!
RM 4300 - RM 4900
Taman Desa, Kuala Lumpur
Full-Time
few days ago
Job Description
Job Summary
We are looking for a Marketing Executive who can manage perform market and competitor research, plan offline events, and help grow a mummy community.
Key Responsibilities
Social Media & Digital Marketing
- Manage Facebook, Instagram, XHS, and TikTok.
- Plan monthly content topics and coordinate content creation (with freelance designers/interns).
- Execute digital campaigns (social media, email, SEO/SEM, paid ads).
- Track performance (reach, engagement, CTR, conversions) and optimize campaigns.
- Grow and engage PILLOO’s online mummy community.
Market Research & Competitor Analysis
- Monitor competitors: pricing, campaigns, promotions, product launches.
- Identify new market trends, threats, and opportunities in the mother & baby industry.
- Analyse customer feedback, online reviews, and behaviour to support decisions.
- Provide monthly insights and recommendations for strategy and product direction.
Offline Marketing, Events & Campaign Planning
- Marketing strategy
- Plan monthly offline marketing activities and brand events.
- Research suitable mummy/baby fairs, roadshows, and partnerships.
- Propose campaign ideas: customised free gifts, bundles, seasonal promotions.
- Coordinate event logistics, vendor communication, and on-ground needs.
- Support collaborations with mummy groups, clinics, confinement centres, and influencers.
Reporting & Insights
- Prepare monthly reports for digital performance, competitor updates, and event results.
- Suggest improvements based on data and market findings.
- Keep up with marketing and mother & baby industry trends.
Job Requirements
Requirements
- Bachelor’s degree in Marketing, Mass Comm, Business, or related fields.
- 1–3 years experience in marketing, digital marketing, or market research.
- Knowledge in SWOT Analaysis, 4P etc.
- Analytical mindset with interest in competitor and market research.
- Able to plan and coordinate events and brand activations.
- Good communication in English & BM & Mandarin.
- Familiar with marketing tools.
Skills
Company Benefits
Closer Access to Decision-Makers
You work directly with founders or management, which helps you learn faster and have your ideas heard.
Stronger Influence & Impact
Your contributions directly shape the company’s growth. You’re not “just another employee” — your work is easily noticeable.
Higher Learning Curve
Environment is dynamic, you pick up new skills, solve real problems, and grow professionally at a rapid pace.
Work at 10AM - 6PM!
We understand traffic jams can be stressful :( Let's avoid the traffic together!
Insurance
1-Year employee will receive medical insurance.
Birthday
You will receive RM 150 on your birthday month!
Additional Info
Company Profile
