Job Description

Ready to make social media that actually helps clients grow? Join our small, data-driven consulting team: working with us at Pinnacle Analytics you'll help translate analytics into stories our clients can use. We advise businesses across Malaysia on data-driven decisions, and we want your creative energy to bring insights to life.

As a Social Media Marketing Intern you will build content systems, design social-first assets, and help scale our own social media channels. You'll take company events, raw research and analytics and turn it into short-form video, carousels, and caption strategies that drive engagement. This role gives hands-on experience with briefs, A/B testing, and campaign reporting.

Your Growth & Impact

• Develop hands-on social media and content planning skills across platforms using real client briefs.
• Build a portfolio of short-form video, carousels, and blog-driven campaigns you own end-to-end.
• Expand your analytics skills by working with our dashboards and learning A/B testing basics.
• Connect with consultants, various stakeholders and creative peers to grow your network and mentorship opportunities.
• Strengthen your visual skills using Canva and basic video editing tools with feedback from senior strategists.

Job Requirements

Responsibilities

Content Creation

• Produce platform-specific posts, captions, and visuals using Canva and in-house or stock photos.
• Edit short videos for Social Media platforms using basic video editing tools to match brand briefs.
• Create and repurpose blog snippets and longer content into social-first formats.
• Prepare simple photo shoots or digital photography briefs when needed.

Campaign Execution & Analytics

• Assist in planning and executing paid and organic campaigns, handling scheduling and basic targeting.
• Monitor post performance and compile weekly engagement and reach summaries for the team.
• Support A/B tests on captions and creatives and record outcomes in shared reports.
• Help translate analytics into clear recommendations for content tweaks.

Client Support & Collaboration

• Work with consultants to turn analytics findings into content ideas that meet client goals.
• Manage content calendars and coordinate approvals with clients and internal stakeholders.
• Maintain asset libraries and simple usage guidelines for client accounts.
• Help prepare client-facing summaries and light campaign reports.

Requirements

Qualifications & Experience

• Current IPTA or IPTS students
• Internship MUST be official programme or mandatory requirement by current University
• Currently enrolled in or recently graduated from marketing, communications, media, or a related field.
• 0 years of professional experience; campus projects, student societies, or prior internships are a plus.
• Available to commit to the internship schedule and participate in regular team reviews.
• Interest in consulting and client-facing communication is preferred.
• Non-Malaysian are free to apply but internship needs to be supported by official university programme or requirement

Hard Skills & Knowledge

• Familiarity with Social Media Marketing and Social Media Management concepts.
• Proficient with Canva for graphics, basic video editing tools, and digital photography fundamentals.
• Basic understanding of social metrics, engagement KPIs, and simple reporting tools like spreadsheets or dashboards.
• Comfortable drafting short blog posts or caption copy and adapting content per platform.

Soft Skills & Qualities

• Creative mindset with attention to visual detail and strong written communication.
• Open to feedback, able to iterate quickly, and keen to learn from senior strategists.
• Organized, reliable, and able to manage time across multiple client tasks.
• Curious about data and able to explain simple insights in plain language.

Skills