Job Description

The Role

We are seeking a high-energy, digitally native, and versatile Junior Marketing Executive & Content Creator to join our regional team. A Singaporean company, that is also based in Kuala Lumpur, you will serve as the boots-on-the-ground marketing lead for our Malaysian operations, reporting directly to our Regional Marketing Manager in Singapore.

This is an "all-rounded" role designed for a versatile professional who thrives in a fast-paced environment. You will bridge the gap between creative storytelling and performance marketing, helping us amplify our brand voice across Malaysia while maintaining regional consistency.

Key Responsibilities

1. Content Creation & Social Media Management

• Ideation & Production: Conceptualize, shoot, and edit high-quality visual content (short-form videos, static graphics, and photography) tailored for Instagram, TikTok, Facebook, and LinkedIn.
• Platform Mastery: Manage the daily cadence of our local social media calendars, ensuring posts are engaging, timely, and aligned with current trends in the Malaysian market.
• Copywriting: Write compelling captions, blog posts, and newsletters that resonate with the local audience while maintaining our global brand identity.

2. Localized Marketing Strategy

• Market Insight: Act as the "eyes and ears" on the ground in Malaysia, providing the Singapore regional team with insights on local consumer behavior, competitor moves, and cultural nuances.
• Campaign Execution: Assist in the roll-out of regional campaigns, ensuring local adaptation is relevant, culturally sensitive, and optimized for local conversion.
• Community Engagement: Actively foster our online community by responding to comments, managing direct messages, and building relationships with local influencers or partners.

3. E-commerce & Digital Marketing Support

• Marketplace Optimization: Assist in managing campaign artworks for official stores on platforms like Shopee and Lazada (MY), ensuring product listings are optimized with high-quality visuals and SEO-friendly descriptions.

4. Performance & Reporting

• Data Analysis: Track and report on key performance indicators (KPIs) for social and digital campaigns. Provide actionable insights to improve engagement, reach, and lead generation.
• Event Support: Coordinate on-site marketing logistics for local product launches, activations, or partnership events in Malaysia.

Job Requirements

• Education/Experience: 
• Diploma or Degree in Marketing, Mass Communications, Creative Media, or a related field. 1–2 years of experience is preferred
• Technical Skills:
• Proficiency in mobile editing suites (CapCut, InShot) or Adobe Creative Cloud (Premiere Pro, Photoshop).
• Proficiency in design and video editing software (e.g., Adobe Creative Suite, CapCut, Canva, or similar). Please include a link to your portfolio or content samples.
• Basic understanding of SEO principles 
• Language: 
• Fluency in English and Bahasa Malaysia is essential
• Proficiency in Mandarin is a significant advantage for localized marketplace management.

Skills