The Customer Brand Intern will support the Customer Brand team in executing integrated marketing campaigns, managing brand assets, coordinating with internal stakeholders and external agencies, and assisting with day-to-day marketing operations. This role offers ‑hands-on‑ exposure to brand management, campaign planning, content development, and marketing execution within a leading insurance services organisation. 

1. Brand & Campaign Support 

• Support the execution of brand and marketing campaigns across digital, social, print, and on ground‑ touchpoints 

• Assist in rolling out campaigns according to brand guidelines to ensure consistency across all materials 

• Help track campaign timelines, deliverables, and milestones to ensure smooth execution 

• Support sustenance and always on brand initiatives as ‑required 

2. Content & Asset Management 

• Assist in coordinating and managing marketing assets (e.g. key visuals, videos, copy decks) across different platforms 

• Support basic content adaptation for various channels (e.g. resizing, caption tweaks, platform specific requirements‑) 

• Help organise and maintain shared folders, version control, and asset trackers 

• Proofread marketing materials to ensure accuracy, clarity, and brand tone 

3. Agency & Vendor Coordination 

• Support day-to-day coordination with creative, media, and production agencies 

• Assist in consolidating feedback from internal stakeholders and ensuring timely updates to agencies 

• Help track artwork submissions, revisions, and final deliveries 

• Support basic administrative tasks related to agency engagement (e.g. documentation, timelines, cost tracking support) 

4. Internal Stakeholder & Approval Support 

• Assist in coordinating with cross functional teams such as Product, Compliance, Legal, and Distributio‑n 

• Support the preparation of materials for internal reviews and approval processes 

• Help ensure marketing materials meet internal governance and compliance requirements before release 

• Follow up on feedback and approval status to keep projects moving 

5. Reporting, Research & Administration 

• Support basic campaign reporting, post campaign‑ summaries, and presentation deck preparation 

• Assist with simple market, competitor, or social media research when required 

• Help with administrative and operational tasks to support the overall Brand & Marketing function 

Requirements 

• Currently pursuing or recently completed a diploma/degree in Marketing, Communications, Business, Mass Communication, or related fields 

• Strong written and verbal communication skills 

• Ability to work in multiple languages (English, Bahasa Malaysia, Mandarin). 

• Familiarity with social media platforms (Facebook, Instagram & Xiaohongshu).  

• Detail oriented‑ with good organisational and time management‑ skills 

• Comfortable working with Microsoft PowerPoint, Excel, and Word 

• Basic design skills and experience with Microsoft Office or Google Workspace; graphic design tools (e.g., Canva) are a plus.  

• Able to work in a fast paced‑ environment and manage multiple tasks 

• Positive attitude, proactive, and willing to learn 

What You Will Gain 

• Exposure to brand strategy and marketing execution in a large, established organisation 

• Hands‑on experience working with internal stakeholders and external agencies 

• Understanding of marketing processes within a regulated industry 

• Opportunity to build a strong foundation in brand and integrated marketing