Job Description

About Qra (pronounced Q-ra) - is a modern, start-up, neighbourhood grocer; thoughtfully designed to bring communities closer through quality food, curated selections, and personalised experiences; all with a genuine Qra touch.

As an Assistant Category Manager, Grab & Go (F&B), you will lead the growth and performance of Qra’s Grab & Go category. You will drive product strategy, assortment planning, supplier management, and category optimisation, working closely with the F&B Director on strategic direction and partnering with the Senior Manager, F&B to translate plans into effective execution. This role sits at the heart of the Grab & Go business, ensuring category plans are customer-led, innovative, and commercially viable.

Key Responsibilities : 

Category Strategy & Execution 

• Develop and implement category strategies aligned with the company direction.
• Drive sales, margin, and mix performance within agreed commercial targets.
• Analyse market trends, customer insights, and sales data to identify growth and optimisation opportunities.
• Prepare business cases and recommendations for new concepts, formats, and product innovations.
• Prepare regular category performance reports and insights.

Product Development & Lifecycle Management

• Work closely with Qra’s in-house chefs and culinary teams to translate menu concepts into commercially viable Grab & Go products.
• Lead the commercial and category governance of in-house developed SKUs, including pricing, costing, packaging, range positioning, and lifecycle management.
• Collaborate with chefs on product briefs, customer insights, and performance feedback to guide innovation and range evolution.
• Source and develop third-party manufactured products under the Qra brand, ensuring alignment with brand standards, quality expectations, and commercial targets.
• Lead supplier selection, sampling, testing, and onboarding for external Qra-branded products.
• Ensure consistency of quality, brand presentation, and customer experience across both in-house and externally sourced ranges.

Pricing, Promotions & Merchandising 

• Propose pricing structures and promotional plans to drive category performance.
• Work with Marketing on campaign concepts and  initiatives.
• Design planograms and merchandising principles to optimise category visibility and turnover.

Supplier & Commercial Management

• Build and maintain strong supplier partnerships.
• Negotiate trading terms, cost prices, MOQs, and commercial support.
• Identify new sourcing opportunities and alternative suppliers to manage risk and improve margin.

Cross-Functional Collaboration

• Collaborate with cross functional teams to ensure category strategies are operationally feasible and effectively executed in stores.
• Provide category input, training, and guidelines to support store execution.
• Support company projects related to systems, process improvement, and customer experience.

Job Requirements

What We Are Looking For ：

• Bachelor's degree in in any related field. A background in Food or Hospitality related is however preferred.
• Minimum 2  years of experience in Category Management, Buying, Procurement, or Product roles.
• Strong commercial and analytical capability (pricing, margin, cost structures).
• Confident communicator and negotiator with suppliers and internal stakeholders
• Passionate about food, hospitality, retail and building meaningful customer experiences.
• Comfortable operating in a fast-paced, evolving and entrepreneurial environment.
• High ownership mindset with the ability to influence without formal authority.

Skills