Job Description

Role Overview
The Project Manager is the critical bridge between high-level B2B strategy and technical execution. You will work directly with a Lead Strategist to own the end-to-end execution of client campaigns, ensuring that every piece of creative, every performance marketing tactic, and every technical integration aligns with the client’s complex B2B buyer journey.
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Key Responsibilities

Campaign Orchestration & SOP Management

• Transform high-level strategy decks into detailed project maps and task lists.
• Enforce and refine Standard Operating Procedures (SOPs) to ensure consistent delivery across multiple B2B accounts.
• Manage the executional details by ensuring CRM tags, tracking pixels, and lead-gen forms are correctly mapped to the strategy.

Cross-Functional Leadership (The "Bridge")

• Lead "Sync Meetings" between Creative and Performance teams to ensure both units are working toward the same KPI.
• Mediate conflicts between BUs (e.g., ensuring Creative understands why a high-performing ad needs specific aesthetic tweaks for B2B resonance).
• Review all BU deliverables against the Strategic Brief; reject and redirect work that misses the mark.

Content Refinement & QC

• Review and apply fundamental B2B principles to content by content team.
• Ensuring clear CTAs, professional tone, and alignment with the specific stage of the buyer’s journey (ToFu, MoFu, BoFu).

Strategic Support & Performance Monitoring

• Monitor real-time data to identify bottlenecks in the funnel (e.g., high ad clicks but low whitepaper downloads) and propose tactical shifts.
• Maintain the client-facing project roadmap, ensuring transparency on all execution phases.

Job Requirements

• Experience: 2–4 years in B2B Digital Marketing (Account Management, Project Management, or Assistant Strategy roles).
• B2B Fluency: Understanding of the B2B sales funnel, Content best practices, LinkedIn Campaign Manager, and CRM ecosystems (HubSpot/Salesforce).
• Technical Literacy: Ability to read a strategy deck and understand the technical requirements for implementation (e.g., GTM, API integrations, or email automation).
• Detailed Project Management : Proven ability to manage several concurrent B2B projects with high attention to detail.

Skills