Job Description

 Digital Marketing Executive – Key Responsibilities

1. Content Creation
   

• Plan and create engaging content for social media and email campaigns related to cooking paste.
• Design simple graphics and visuals for posts (recipes, promotions, tips).
• Edit basic videos with text overlays and transitions for social platforms.
• Schedule posts using social media management tools to maintain consistent presence.

1. Ad Management
   

• Set up and manage campaigns on Google, Facebook, Lazada, Shopee, TikTok.
• Monitor ad performance and optimize campaigns to maximize ROI.
• Test creatives, targeting, and copy to improve results.

1. Reporting & Analysis
   

• Track campaign performance and engagement metrics.
• Prepare weekly or monthly performance reports with recommendations.
• Identify trends to improve future marketing strategies.

1. Sales Team Support
   

• Provide simple designs, brochures, or promotional materials as needed.
• Coordinate with the sales team to support campaigns and client requirements.

Job Requirements

 Workload Expectation:

• 2 social media posts/week and 1 simple video/week
• Moderate ad campaigns with regular monitoring
• Light reporting and occasional sales support
  
  Benefits:
• Annual Increment
• Company Trip

Skills