Job Description

We are looking for a proactive and highly organized Business Development Executive to manage and support the growth of our outlet network within the assigned zone.

This role acts as the main liaison between HQ and licensees, ensuring smooth communication, operational support, outlet performance monitoring, and business expansion activities.

The ideal candidate must have strong communication skills, problem solving abilities, and the capability to handle multiple stakeholders across Operations, Marketing, Finance, Procurement, Warehouse, and Production departments.

Key Responsibilities

Licensee Management & Support

• Serve as the main HQ representative for all licensee related matters within the assigned zone
• Handle daily communication, inquiries, complaints, and operational support for licensees
• Maintain professional communication in official WhatsApp groups and other communication channels
• Provide continuous support regarding SOP, products, promotions, operations, and HQ updates
• Coordinate and escalate issues to the relevant departments efficiently

Operations & Performance Monitoring

• Monitor weekly outlet sales performance and identify underperforming outlets
• Analyze operational challenges and propose recovery or improvement plans
• Conduct regular outlet visits to ensure compliance with company standards and operational consistency
• Support outlet retention initiatives and maintain strong relationships with existing licensees
• Assist in improving customer satisfaction and overall outlet performance

Expansion & Business Development

• Support new outlet development and expansion activities within the assigned zone
• Attend prospect meetings and assist during outlet closing processes when required
• Coordinate new outlet opening preparation and operational readiness
• Identify strategic locations and market opportunities for future outlet expansion
• Build strong relationships with high potential licensees and encourage multi outlet growth opportunities

Coordination & Reporting

• Coordinate licensee material orders and inventory requests with Procurement, Warehouse, and Production teams
• Prepare monthly business development reports including sales performance, outlet status, meetings conducted, conversion updates, and action plans
• Ensure proper documentation and timely follow up on all assigned tasks

Job Requirements

Requirements

• Diploma or Degree in Business Administration, Marketing, Management, or related field
• Minimum 1 to 3 years experience in Business Development, Operations, Franchise, Retail, or F&B industry
• Strong communication and interpersonal skills
• Able to work independently and manage multiple outlets or projects simultaneously
• Willing to travel for outlet visits and meetings
• Good problem solving and coordination skills
• Proficient in Microsoft Excel, Google Sheets, and reporting tools
• Experience in franchise or multi outlet business operations is an added advantage

Preferred Traits

• Aggressive and target driven
• Strong sense of ownership and accountability
• Fast response and good follow up skills
• Professional communication and stakeholder management
• Able to work in a fast paced environment

Skills